Software Engineer 4 (Martech/AdTech)

Position Title: Software Engineer 4 (Martech/AdTech)
Job Description:

Roles & Responsibilities:

• Design and develop scalable Martech/AdTech solutions across web, mobile, and backend systems
• Build and integrate APIs to support campaign delivery, personalization, and tracking
• Collaborate with product, data, and engineering teams to deliver reliable and performant ad & marketing experiences
• Implement targeting and measurement capabilities using first- and third-party data
• Contribute to the architecture and technical roadmap of the Martech/AdTech stack
• Ensure security, compliance, and data quality across integrations and data flows
• Troubleshoot and resolve issues related to latency, delivery, and data consistency
• Stay current with industry best practices, tools, and platform capabilities (e.g. DSPs, DMPs, CDPs)
• Support experimentation, A/B testing, and audience segmentation infrastructure
• Partner with stakeholders to translate business needs into scalable technical solutions

Technical Skills

• 12+ years of experience in software development
• Hands-on experience with AdTech or Martech platforms (DSP, DMP, CDP, CRM, tracking tools, etc.).
• Proficiency in programming (e.g., Python, Java, or similar).
• Experience with data integration, APIs, and cloud infrastructure (GCP/AWS/Azure).
• Strong collaboration, problem-solving, and communication skills.

Must Have Skills

• Python / Java
• REST APIs
• SQL
• Cloud (GCP / AWS / Azure)
• DSP / DMP / CDP
• Data pipelines
• Tagging / tracking
• Git / CI/CD