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Marketing Manager

Marketing Manager

Tyaani Jewellery by Karan Joharmumbai, maharashtra, in
1 day ago
Job description

Key Responsibilities :

1. Event Management & Brand Activations

  • Plan and execute large-scale events, store launches, exhibitions, and in store promotions
  • Close coordination with Vendors and Guest listers for managing the events
  • Oversee end-to-end event execution — from concept and budgeting to logistics, production, and post-event analysis.
  • Ensure all events reflect brand aesthetics and deliver exceptional customer and guest experiences.

2. Campaign Strategy & Planning

  • Develop 360° marketing campaigns that align with brand goals and drive business impact.
  • Work closely with creative, digital, and retail teams to ensure campaign consistency across channels.
  • Track campaign performance and optimize for engagement, reach, and ROI.

    • 3. Celebrity & Influencer Marketing

  • Identify and collaborate with brand ambassadors, celebrities, and key influencers to amplify brand visibility.
  • Manage partnerships, negotiations, and content execution ensuring alignment with brand values.
  • Leverage PR and digital media to maximize coverage and impact.

    • 4. Ad Shoots & Creative Production

  • Plan and manage brand and product shoots — from concept development to final delivery.
  • Collaborate with creative agencies, stylists, photographers, and production houses.
  • Ensure visual storytelling resonates with the brand’s luxury and aspirational positioning.

    • 5. Brand Strategy & Collaboration

  • Partner with design, retail, and e-commerce teams to ensure cohesive brand communication.
  • Stay updated with market trends, consumer behaviour, and competitor activities to drive innovation.

    • Requirements :

  • Bachelor’s / Master’s degree in Marketing, Communications, or a related field.
  • 5+ years of experience in marketing, preferably within luxury, fashion, or jewellery sectors.
  • Proven expertise in event management, celebrity / influencer marketing, and campaign planning.
  • Strong creative sense with an eye for aesthetics and storytelling.
  • Excellent project management, negotiation, and communication skill
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    Marketing Manager • mumbai, maharashtra, in