Analytix - Specialist - Search Engine Optimization

Position : SEO Specialist

We are looking for an experienced and results-driven SEO Specialist to lead the execution of our search engine optimization strategy.

The ideal candidate will have a strong grasp of SEO best practices, analytics, and content optimization, with a passion for driving organic growth and improving website Responsibilities :

• Develop and implement effective SEO strategies to improve search engine rankings and drive organic traffic.
• Conduct keyword research, competitor analysis, and in-depth SEO audits to identify areas for improvement.
• Optimize website content, structure, and metadata for maximum visibility.
• Manage on-page and off-page SEO efforts, including link-building and outreach campaigns.
• Track and analyze website performance using tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
• Collaborate with content writers, developers, and designers to ensure SEO best practices are applied across all digital assets.
• Stay up to date with the latest SEO trends, algorithm changes, and industry developments.
• Generate and present regular performance reports and insights to stakeholders.
• Identify and resolve technical SEO issues, including crawl errors, indexing problems, and page speed 3 to 5 years of proven experience in an SEO-focused role.
• Master's
• Strong knowledge of SEO tools including Google Analytics, SEMrush, Ahrefs, and Moz.
• Experience with keyword research, backlink strategies, and content optimization.
• Familiarity with CMS platforms, especially WordPress.
• Proficiency in HTML and CSS.
• Strong analytical skills with the ability to interpret SEO data and trends.
• Excellent communication and time management skills

(ref : iimjobs.com)