Marketing executive

Job Description

Mail : - info@naukripay.com

marketing job description involves developing and executing strategies to promote a company's products or services by creating content, conducting market research, and analyzing data to drive brand awareness and sales. Key duties include managing digital and traditional campaigns, creating and proofreading marketing copy, and coordinating with other departments and external partners.

Key responsibilities

Strategy and planning : Develop and implement marketing plans, advertising campaigns, and pricing strategies to align with business goals.

Market and data analysis : Conduct market research to understand customer needs and trends, monitor competitors, and analyze campaign performance to improve results.

Content creation : Write and produce creative marketing materials, including website content, blog posts, social media updates, and other promotional copy.

Campaign execution : Run online and digital marketing campaigns, including managing social media accounts, email marketing, and paid advertising (PPC).

Brand management : Build and maintain brand awareness and identity, often by creating brand guidelines and managing public relations initiatives.

Collaboration : Work with sales teams, project managers, and other stakeholders to ensure marketing efforts are aligned with overall company objectives.

Budget management : Develop and manage marketing budgets to ensure campaigns remain within financial constraints.

Event coordination : Plan and manage promotional events, trade shows, and other activities to engage with customers.

Typical skills and qualifications

Strong understanding of digital marketing tools and strategies, such as SEO, social media, and email marketing.

Excellent writing, editing, and communication skills.

Analytical skills to interpret data and derive actionable insights.

Ability to work collaboratively in a team environment.

Creativity and a good eye for design.

Proficiency with CRM and marketing automation software is often a plus.