Content Writer

About the Role :

At Wiselife, India's first yoga brand, we’re on a mission to make yoga and wellness accessible, inspiring, and a part of everyday living. As a Content Writer, you will play a key role in shaping how our community experiences our brand.

We’re looking for someone who can bring creativity and strategy together : a writer who can tell authentic stories about health and wellness, while also crafting SEO-optimized and conversion-driven copy that fuels growth.

What You’ll Do :

• Inspire on Social : Build content calendars and storylines that engage our growing community across Instagram, Facebook, and beyond.
• Craft Conversions : Write persuasive ad copy for Facebook, Google, and other digital campaigns that drive measurable impact.
• Educate with SEO : Develop keyword-rich website and blog content that brings new audiences to Wiselife.
• Tell Product Stories : Highlight product features and benefits through compelling descriptions, brochures, emailers, and video scripts.
• Collaborate with Creators : Draft short, authentic scripts and hooks for influencer and ambassador collaborations.
• Maintain Brand Voice : Ensure every piece of content, big or small, reflects Wiselife’s tone.
• Stay Ahead of Trends : Experiment with fresh content ideas and keep a pulse on what’s shaping wellness and digital culture.

What We’re Looking For :

Why Join Wiselife?

At Wiselife, you won’t just be writing words, you’ll be building a movement around wellness. You’ll get the chance to experiment with content formats, collaborate with creative minds, and see your work directly influence how people experience yoga and mindful living.