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Social Media Ads Manager

Social Media Ads Manager

SquareForkDelhi, India, India
1 day ago
Job description

About the job

🚨 Join the SquareFork Team! 🚨

We are seeking a creative and data-driven Social Media Ads Specialist to develop and execute impactful social media advertising campaigns. This role is ideal for professionals with a proven track record in creating and optimizing paid social media strategies, driving engagement, and achieving measurable results.

Job Location : Central Delhi, Jhandewalan

Experience Required : Minimum 1 year experience

Responsibilities :

  • Take full ownership of planning, executing, and managing all paid media campaigns across major platforms, including Google Ads, Meta (Facebook / Instagram), programmatic channels, and affiliate networks.
  • Define and implement high-impact user acquisition strategies with the primary goal of driving app installs, increasing high-quality website traffic, and maximizing meaningful conversion volume.
  • Conduct rigorous daily campaign tracking and optimization by continuously monitoring key performance indicators (KPIs) to ensure efficiency and alignment with overall business goals.
  • Lead the strategy, design, and execution of A / B testing across ad creatives, audience targeting, and campaign messaging to rapidly identify and scale high-performing "winning" combinations.
  • Utilize analytics tools (e.g., Google Analytics, AppsFlyer, Firebase) to accurately measure, report on, and continuously improve campaign Return on Investment (ROI) and overall marketing efficiency.
  • Serve as the subject matter expert by proactively monitoring and integrating the latest trends, tools, and platform updates within the ever-evolving performance marketing landscape.

Requirements / Qualifications :

  • Strong understanding of social media advertising platforms and best practices.
  • Proven experience in creating and managing successful social media ad campaigns.
  • Excellent analytical skills with the ability to interpret data and draw actionable insights.
  • Proficiency in using social media advertising platforms and analytics tools (e.g., Facebook Ads Manager, Google Analytics).
  • Should be familiar with Meta Ads for Instagram & Facebook, Google Ads, Youtube ads, ads.
  • Strong creative writing and visual communication skills.
  • Ability to work independently and as part of a team.
  • Excellent organizational and time-management skills.

    • If you are a proactive, detail-oriented leader passionate about performance marketing & Meta Ads, we’d love to hear from you!

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    Social Media Manager • Delhi, India, India