Digital Marketing Manager

Job Profile: Manager, Digital Marketing

Qualification:

• Engineering from a top tier college with 1 to 2 years of work experience

• Exposure to Programming is a must

• Experience in Digital Marketing is a plus

Job Description:

The candidate should have interest and passion in the field of Digital Marketing. He/she will be part of our Digital Marketing team that works on the following channels -

• Search Engine Marketing

• Search Engine Optimization

• Online Display Ad Networks

• Social Media Marketing

• Third Party Digital Marketing Networks

The candidate will be required to take end to end ownership of one or more of the above mentioned channels. This would involve -

• Devising digital marketing strategy for a particular channel

• Assessing market opportunities & formulating goals

• Envisioning and executing digital marketing campaigns with creative writers and designers

• Choosing appropriate channel of 3rd party advertising

• Analyze various performance metrics for budgeting, performance improvement and generating business insights

• Collaborating across different channels of digital marketing for multi-channel advertising campaigns

• Analyze data to gather insights for new marketing campaigns