Digital Growth Manager

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Thermo Fisher Scientific is looking for a Digital Growth Manager looking to propel their career by joining a young and talented team of digital marketing professionals. The role sits within our APJ Digital Marketing Operations Center of Excellence (COE), reporting to our Head of Digital Marketing Operations and matrix-reporting to APJ Marketing Director, Biosciences Division.

This is an exciting and challenging role with the opportunity to create an impact on the growth of a global brand in the Asia Pacific except China (APJ) region. You will be a valued digital marketing partner for our Biosciences Division and responsible in digital channels strategy and tracking performance. You will be eager to learn each geographies' go-to-market strategy & partner with market development managers to advise them and help implement multi-channel campaigns across search engine, email, social media, third-party & programmatic display by collaborating with other members in the COE and global teammates.

In addition, you will be demonstrating thought leadership in the region to increase Thermo Fisher's visibility in emerging search environments powered by AI and conversational interfaces by partnering with Global and local teams. This role blends deep technical SEO expertise with strategic foresight to optimize regional and local content for answer engines and generative search platforms.

We are looking for someone with a positive attitude, enthusiastic and is flexible to embrace changes and new challenges. The candidate must be comfortable working in a highly matrix environment in a global organization.

Key Responsibilities :

Digital Marketing Strategy Development and Review, KPI settings

• Be a close partner of Biosciences Division to plan marketing campaigns and provide advice on how we can leverage all digital marketing channels to create successful marketing campaigns with clear objectives and KPIs
• Define key success factors and performance metrics for all digital marketing activities to analyze results in the context of driving overall business KPIs and lead discussions in regular business reviews and reporting.
• Champion industry's best practices in paid search, emails, social media, third-party and programmatic channels and influence stakeholders of emerging trends to run pilots to drive further growth in funnel and revenue.
• Adapt quickly to changes and take proactive action in a dynamic and fast-paced business environment
• Ensure appropriate allocation of resources, to yield the most optimal Return on Ad Spends (ROAS) to drive cost efficiency and effectiveness of marketing campaigns, tools / channels.

SEO / AEO / GEO pillar lead

Requirements

Skills Required

paid search , performance metrics, Content Strategy