Position : Designer
Responsible for assisting in developing and promoting Colour as a brand, identifying market trends across and increasing consumer awareness and adoption of JSW Paints Colourvista range of colours.
Responsibilities :
Brand & Design Development
- Follow design process to create new tools and collaterals for colour category & revamp the existing tools as per latest trends.
- Work closely with the category team to come up with seasonal Vogue Collection / Textures and tools.
- Updated with latest global trends & come-up with creative ideas for brand development
- Assist in design content creation for colour promotion across platforms, with a focus on lifestyle and design trends.
- Design new paint textures & effects with suitable colour combinations and application tools as per market trend
- Provide design assistance for architect and interior designer programs with relevant colour tools and kits.
Colour Strategy Support
Assist in brainstorming and developing colour strategies to differentiate from market trends.Contribute to the overall colour strategy & philosophy from research to rollout stages.Apply basic knowledge of colour psychology, trends, and colourant data to enhance colour palettes.Implement colour strategies in JSW Paints Colour Services and consultancy.Qualifications and Skills :
2- 4 years of experience in interior design, fine arts, colour science, or a related field. A master's degree or certification in colour theory is a plus.Proven experience in a similar role, preferably in the decorative paints or coatings industry.Experience in colour consulting preferably in Paints & Décor space.Strong artistic and creative abilities with an eye for detail and aesthetics.Strong background in developing colour tools / collaterals and understanding colour psychology.Ability to identify market trends, analyse competition, and stay updated with industry best practices.Detail-oriented with a creative approach to design execution.Proactive, flexible, team player and capable of collaborating with various stakeholdersCollaborate with painters and contractors for physical properties related to colour creation.Soft-ware skills requirement : Adobe creative suite