Senior Brand Manager

1. Value added to the success of the company – the main purpose or objective of the job :

To support the PMT in managing brands assigned in order to ensure brand profitability.

2. KRAs :

• Run the product marketing and operational activities of the division as assigned.
• Devise brand plan and marketing strategy.
• Ensure appropriate implementation of the marketing strategies on field.
• Therapy leadership- analyse the need gap in the existing portfolio based on emerging therapy
• trends.
• Drive brand performance through relevant strategies that are practical to implement through an energized field force.
• Market intelligence study and analysis- develop a network that provides regular information
• about competitors.
• Contribute to grow the market share of the assigned portfolio.
• Maintain MIS regards to brands and marketing activities.

3. Skills :

4. Experience : 5+years of experience in Pharma Marketing.

5. Qualification / Requirements : Bachelor’s degree in Pharmacy / Life Sciences preferred and

MBA in Marketing is mandatory.