Content Innovation Specialist

Company Description

Myura Wellness develops clean, plant-based supplements rooted in Ayurvedic principles to support holistic health across every stage of life. Our products include a wide range of wellness essentials such as Ayurvedic Daily Multivitamins, Gut and Digestion Support, and Men's Vitality Booster. We prioritize transparency and safety, offering effective natural alternatives free from harmful additives or fads. Myura Wellness serves individuals seeking long-term harmony between body, mind, and lifestyle, providing trustworthy wellness solutions. Whether beginning a wellness journey or switching to cleaner health options, we offer products and values that last.

Role Description

This is a full-time, on-site role for a Creative Copywriter located in Panchkula. The Creative Copywriter will be responsible for creating engaging copy for various platforms, including web content and marketing materials. Daily tasks include brainstorming and writing creative content, collaborating with marketing teams to develop content strategies, and ensuring all written material aligns with the company’s brand voice and messaging. The role also involves conducting research to support content creation and editing existing content for clarity and impact.

Qualifications

• Strong Communication and Creativity Skills
• Writing meta ads copies( primary text, headlines etc)
• Writing ad copies that drive conversion based on consumer personas
• Brainstorming creative ideas and content
• Script writing for reels and Ad & UGC videos
• Proficiency in Writing, Web Content Writing, and Creative Writing
• Ability to develop and execute content strategies
• Excellent editing and proofreading skills
• Capability to work collaboratively with marketing and design teams
• Bachelor's degree in English, Journalism, Communications, or related field
• Experience in wellness or health-focused content is a plus