Description
We are seeking a dynamic Branding and Marketing Manager to lead our marketing efforts in India. The ideal candidate will have a strong background in branding and marketing, with a proven track record of developing and executing successful marketing strategies that drive brand growth and customer engagement.
Responsibilities
- Develop and implement comprehensive branding and marketing strategies to enhance brand awareness and market share.
- Conduct market research to identify trends and customer preferences to inform marketing strategies.
- Collaborate with cross-functional teams to ensure consistent branding across all platforms and touchpoints.
- Manage social media accounts and create engaging content to drive online presence and engagement.
- Analyze marketing metrics and KPIs to assess the effectiveness of campaigns and optimize performance.
- Oversee the production of marketing materials and promotional content in line with brand guidelines.
- Plan and execute marketing campaigns, including digital marketing, events, and promotions.
- Provide leadership and mentorship to the marketing team.
- Stay up-to-date with industry trends and best practices .
- Designing creative assets for Brand.
- Content creation to impress and aware audience
Skills and Qualifications
Master's degree in Marketing, Business Administration, or a related field.Min 3 yrs exp years of experience in branding and marketing roles.Strong understanding of branding principles and marketing strategies.Educational Industry Experience added advantageProficiency in digital marketing tools and platforms, including social media, SEO, and email marketing.Excellent communication and interpersonal skills, with the ability to engage and influence stakeholders.Creative mindset with strong problem-solving skills and attention to detail.Ability to analyze data and generate insights to drive marketing decisions.Experience in project management and ability to manage multiple projects simultaneously.Skills Required
Brand Strategy, Market Research, Content Creation, Social Media, Data Analysis, Campaign Management, Graphic Design, Branding, Branding Campaigns, brand awareness programs , Digital Marketing, Social Media Marketing