Talent.com
This job offer is not available in your country.
Brand Manager - MIJA Jewellery

Brand Manager - MIJA Jewellery

House of MIJAIndia
1 day ago
Job description

Location : Mumbai | Full-time | Luxury Industry

At MIJA, we believe jewellery is more than an accessory — it’s a story, a symbol, and a moment captured. We are looking for a dynamic Brand Manager to safeguard and grow our brand vision while leading day-to-day brand communication across social media, PR, and influencer collaborations.

Key Responsibilities

  • Brand Stewardship : Ensure every piece of content, collaboration, and campaign aligns with MIJA’s brand DNA of luxury, meaning, and timeless self-expression.
  • Social Media Management : Oversee content calendars, briefs, and approvals with external agencies; maintain a cohesive brand voice across Instagram, LinkedIn, and other platforms.
  • PR & Influencer Coordination : Manage PR agencies and influencer partnerships end-to-end, from strategy and selection to execution and reporting, ensuring meaningful and authentic brand visibility.
  • Campaign Oversight : Lead 360° brand campaigns, ensuring timely roll-out of creative assets, product launches, and storytelling moments.
  • Cross-functional Collaboration : Work closely with design, retail, and marketing partners to integrate brand identity consistently across touchpoints — digital, in-store, and experiential.
  • Performance Tracking : Monitor KPIs (engagement, impressions, ROI on influencer campaigns, PR coverage), analyze data, and refine strategies to drive brand growth.
  • Trend Awareness : Stay ahead of luxury industry trends, competitor activity, and cultural moments to keep MIJA relevant while remaining true to its essence.

What We’re Looking For

  • Experience : 2–3 years in brand management, ideally in luxury, lifestyle, fashion, or jewellery.
  • Communication Skills : Exceptional written and verbal communication; ability to craft compelling narratives and present to stakeholders with confidence.
  • Strategic Mindset : Strong understanding of digital storytelling, influencer ecosystems, and luxury consumer behavior.
  • Execution Excellence : Highly organized, detail-oriented, and capable of managing multiple agencies, partners, and deliverables seamlessly.
  • Creativity & Sensitivity : A natural eye for aesthetics and storytelling, with sensitivity to luxury positioning and consumer sentiment.
  • Why MIJA?

    At MIJA, you’ll be shaping a modern diamond jewellery brand built on family legacy, innovation, and meaning. This is a chance to leave your mark on a growing luxury house and be part of redefining accessible luxury for a new generation.

    Qualifications

  • Bachelor's degree or equivalent in Marketing
  • 3+ years' brand management or marketing experience
  • Create a job alert for this search

    Brand Manager • India