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Wildcraft - Area Manager

Wildcraft - Area Manager

Wildcraft India LtdDelhi, India
3 days ago
Job description

Area Manager a Retail / Area Manager, you will be responsible for overseeing the day-to-day operations of a cluster of designated Exclusive Brand Stores, your primary focus will be on maximizing sales, ensuring customer satisfaction, coaching store staff, and maintaining a well-organized and efficient store environment.

Work Responsibilities :

Sales & Profitability :

  • Set sales targets and goals for the store and ensure they are achieved or exceeded.
  • Develop strategies to drive sales at the area level.
  • Monitor and analyse sales performance, identifying areas for improvement.
  • Evaluate store operating costs and ensure profitability at cluster level.
  • Implement effective merchandising strategies to optimize sales.

Store Operations :

  • Implement standard operating policies and procedures to ensure smooth operations.
  • Upload all reports on the Wooqer platform to ensure efficient operations.
  • Ensure the store is clean, well-organized and in good repair.
  • Ensure visual merchandising and collateral display guidelines are followed depending on seasonal focus products / launches / on-going promotions.
  • Oversee cash handling procedures and ensure accuracy in cash management.
  • Ensure compliance with safety and security regulations for assets and inventory.
  • New store launch as per timelines and guidelines.
  • Marketing & Customer Service :

  • Collaborate with the internal stakeholders like marketing / HO teams to execute in-store promotions and events.
  • Provide excellent customer service and resolve any customer issues or complaints.
  • Capture customer feedback and ensure it is shared in a timely manner.
  • Business Development :

  • Maximizing new business development opportunities by identifying potential market gaps, market study of the right catchment.
  • Identify and locate and propose potential sites.
  • L&D :

  • Recruit, onboard and train new retail staff members.
  • Create work schedules and assign tasks to team members.
  • Conduct regular performance evaluations and provide constructive feedback.
  • Motivate and encourage staff to achieve their targets and deliver outstanding customer service.
  • Merchandising and Audit :

  • Monitor inventory turnover and implement strategies to balance availability for consumer and reduce shrinkage.
  • Coordinate with merchandiser and ensure timely deliveries of products.
  • Co-ordinate Audit and inventory control measures to minimize stock losses, shrinkage, and wastage.
  • Qualifications & Skills :

    Education Qualifications :

  • Masters degree in business administration, Retail Management.
  • Work Experience :

  • Proven 2-4yrs of supervisory experience as a Retail Manager or similar role in the retail industry.
  • Preference for Luggage / Apparel / Consumer durable goods industry.
  • Handling a single large high-volume store / at least 4 smaller stores.
  • Other Requirements :

  • Excellent communication and customer service quotient.
  • Sound knowledge of retail management best practices and principles.
  • Proficiency in using retail software and point-of-sale (POS) systems.
  • Strong operational knowledge and problem -solving skills to ensure efficient operations.
  • Ability to work under pressure and multitask.
  • This is a field sales job and involves intra and intercity travel on a regular basis.
  • (ref : iimjobs.com)

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