Lead and manage digital marketing campaigns end-to-end (Google Ads, Meta, LinkedIn, etc.
Drive ROI-focused performance marketing strategies and optimize for conversions.
Oversee SEO strategies to increase organic reach and visibility.
Manage social media strategy, content calendar, and engagement across platforms.
Work with creative and content teams to align campaigns with branding.
Monitor KPIs and prepare weekly / monthly performance reports.
Coordinate with internal teams and external partners to ensure seamless campaign execution.
Mentor and guide junior marketers in the team.
Requirements :
Degree in Marketing, Business, or related field.
Minimum 3 years of experience in digital marketing.
Strong understanding of performance marketing metrics (CPC, CPL, ROAS, etc.
Proficient in tools like Google Ads, Meta Business Suite, Google Analytics, SEMrush, etc.
Hands-on experience in managing digital ad budgets.
Excellent communication and leadership skills.
Benefits :
Flexible working hours.
Variable / Incentive Component in addition to Fixed Package.
5 Days working culture.
Health Insurance Benefits.
Tenure Recognition and Awards.
Leave Benefits as per Milestones.
Performance Linked Growth Opportunities.
Out of Term Appraisals.
(ref : iimjobs.com)
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Digital Marketing • Punjab, India
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