Graphic Designer

Company Description

Materialogue is India's first digital material library created exclusively for architects and interior designers. Materialogue is a visionary solution crafted specifically to streamline the design journey. Our mission is simple yet profound : to make the process of material selection, management, and procurement seamless, efficient, and sustainable

Role Description

We’re looking for a multi-talented, creative-first designer who can build and evolve the visual identity of Materialogue across digital touchpoints — from social media to platform UI assets. This role blends brand storytelling, visual design, short-form video editing, and AI-assisted creative production to deliver engaging and scalable content. The ideal candidate is hands-on, fast, and imaginative — someone who can ideate like a storyteller, execute like a designer, and leverage AI tools to enhance speed and impact.

Responsibilities :

1. Brand & Visual Identity

Develop and maintain a consistent visual language for Dwellyx across all platforms (social media, website, platform UI, decks, and marketing material, both digital and print).

Translate the brand’s ethos — design, innovation, community — into distinctive and modern visual narratives.

2. Digital Marketing Creatives

Design static and carousel posts, ad creatives, infographics, and campaign banners for social media and performance marketing.

Collaborate with the digital marketing and content team to visualize campaign ideas.

Create visuals for newsletters, case studies, and PR content.

3. Video & Motion Graphics

Create short-form video content such as reels, explainers, and motion posts for social media and product showcases.

Create video snippets that highlight product features, designer stories, and partner brands.

4. Platform & Product Visual Support

Support UI / UX and tech teams with design assets for the web platform — banners, icons, illustrations, and micro-animations.

Ensure all creatives align with the platform’s aesthetic and user experience.

5. AI & Design Automation

Use AI tools (e.g. Midjourney, Runway ML,Canva AI, ChatGPT, etc.) to speed up ideation and asset generation.

Experiment with prompt-based visuals and AI video tools for creative efficiency.

Stay updated on emerging AI design tools and integrate them into workflows.

Qualifications :

Creative & Technical Skills

3–5 years of experience in digital and brand design (preferably in startups, design, or lifestyle sectors).

Expert in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro) or equivalent tools.

Proficiency in Canva, Figma (for layouts, web assets).

Strong sense of typography, color theory, and composition.

Video editing skills (Reels, YouTube Shorts, promotional clips).

Ability to ideate, storyboard, and visualize campaign concepts.

AI & Innovation

Familiarity with AI-powered creative tools (image and video generation, layout automation, prompt-based design).

Comfort experimenting and learning new tools quickly.

Mindset & Soft Skills

Fast executor with startup agility — thrives in high-energy, evolving environments.

Strong communication skills to understand creative briefs and translate them visually.

Balance between aesthetics and business goals — design that drives engagement and conversions.

Self-starter, organized, and reliable with timelines.

Bonus Skills (Good to Have)

Experience working with SaaS, marketplaces, or design industry brands.

Photography or content direction experience.

Basic understanding of UX / UI principles for digital interfaces.

Interest in architecture, interiors, or lifestyle branding.

Education :

Bachelor’s / Master’s degree (or equivalent) in graphic design, art, or related discipline.

CTC :

2.0L - 3.0L per annum

Growth Path :

As the company scales, this role can evolve into Creative Lead / Art Director , overseeing brand identity, content design team, and production pipeline.