Tech Lead - Digital Enablement

#Experience on end to end Tag implementation - GA, GTM

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out

www.careers.indegene.com

What if we told you that you can move to an exciting role in an entrepreneurial organization without the usual risks associated with it?

We understand that you are looking for growth in your career at this point and we would love for you to join us in our journey and grow with us. At Indegene, our roles come with the excitement you require at this stage of your career with the reliability you seek. We believe in creating leaders of tomorrow and mentor our leads to help them grow and nurture them as people managers and account managers.

We are a rapidly growing global organization and are scouting for the best talent for this phase of growth. With us, you are at the intersection of two of the most exciting industries of healthcare and technology. We offer global opportunities with fast-track careers while you work with a team that is fueled by purpose. The combination of these will lead to a truly differentiated experience for you.

If this excites you, then apply below.

Role : Tech Lead - Digital Enablement

Description : You will be responsible for :

• End to end Web Analytics Implementation project activation
• Defining the Technical Implementation and Datalayer Architecture during tag implementation
• Integrating other solutions like Consent Management (OneTrust), Observepoint, ETL tools (Alteryx) with the Google Analytics Platform
• Gathering the technical requirements from the client and creating the documentation like SDR, Tech Spec, MRD
• Plan and implement methods to measure experiences, including Tag Management Solutions like Tealium iQ (primarily), Adobe Launch, Adobe Analytics, Dynamic Tag Manager, Ensighten, Google Tag Manager
• Understand and use multitude of tag managers and writing JavaScript code to realize client driven business requirements
• Responsible for site optimization with an ability to solution design and implement the analytics strategy and technology needed to gain and stitch together insights into both online and physical location activity
• Marketing Performance analysis i.e. data aggregation (leveraging marketing & click-stream API’s, data cleaning & transformation), analysis & segmentation, targeting & integration
• A / B testing, MVT / Optimization framework(s) using tools like Adobe Target
• Develop the strategy of enterprise level solutions as well as architecting extensible and maintainable solutions utilizing the Adobe and Google analytics platforms
• Excellent understanding of digital analytics specially Clickstream Data
• Ability to create data visualization dashboards specially on Workspace, Data Studio, MS Excel and Adobe Report builder

Desired profile :

EQUAL OPPORTUNITY

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification.We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.