Digital Marketing Consultant

About the job :

Experience Required : 3-5 Years

Location : Noida Sector 63 (Onsite)

Job Type : Full-time

Job Summary :

We are looking for a highly skilled and strategic Digital Marketing Consultant with hands-on experience in managing paid ad campaigns on Meta (Facebook & Instagram), Google Ads, and LinkedIn Ads. The ideal candidate will also have experience in client communication, organic social media strategy, and managing cross-channel campaigns. Experience in platforms like Pinterest Ads, Snapchat Ads, and other emerging ad platforms will be an added advantage.

Key Responsibilities :

• Plan, execute, and optimize paid campaigns across Meta, Google, and LinkedIn ad platforms.
• Develop and manage organic and paid social media strategies and content calendars for different clients.
• Manage organic social media posting, community engagement, and brand voice consistency across platforms.
• Act as the primary point of contact for client communication - from campaign briefing to reporting.
• Analyze performance data to identify trends, optimize campaigns, and report on KPIs.
• Manage campaign budgets efficiently to meet ROI and performance targets.
• Stay updated with platform algorithm changes, industry trends, and new advertising features.
• Coordinate with creative teams to develop ad creatives and landing pages.
• Monitor competitor activity and suggest digital strategy improvements.

Must-Have Skills :

Good to Have :

(ref : iimjobs.com)