Senior Digital Marketing Specialist

ConfidentialIndia, Cochin / Kochi / Ernakulam

4 days ago

Job description

Brototype, Kerala's No.1 Software Training Institute, is hiring with expertise in Answer Engine Optimization (AEO) and Large Language Model Optimization (LLMO) . You'll help us rank higher on Google, win featured snippets, and get Brototype cited in AI-driven answers (ChatGPT, Gemini, Perplexity, etc.).

Job Location - Kochi
Job Title - Senior Digital Marketing Specialist
Job Type - Permanent, Full time, Onsite
Experience - 3-6 years

Responsibilities

Develop and execute SEO strategies for visibility and growth.

Optimize content for snippets, voice search, AI Overviews, and answer engines.

Implement schema markup.

Create structured, authoritative content for LLMs to reference.

Conduct keyword research, audits, and competitor analysis.

Monitor performance via GA4, GSC, Ahrefs, SEMrush, etc.

Requirements

3–6 years of SEO experience (EdTech or training industry experience preferred).

Hands on experience in Paid ads

Strong knowledge of SEO, AEO, and LLM optimization.

Proficiency in SEO tools and basic HTML / CSS.

Good communication and analytical skills.

Must have own Laptop.

Nice to Have

Experience with entity-based SEO and AI workflows.

CRO and knowledge graph optimization.

Skills Required

Css, Seo Tools, Html, Seo

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Digital Marketing Specialist • India, Cochin / Kochi / Ernakulam