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Content & SEO Specialist

Content & SEO Specialist

ConfidentialBengaluru / Bangalore, India
20 days ago
Job description

Position : Content and SEO Specialist

Location : India or Remote

Type : Full-time

Department : Marketing

About the Job :

Evolving Systems is seeking a Content & SEO Specialist with a strong passion for digital content

development and performance-driven marketing. This role will focus primarily on content strategy,

creation, and curation (60%), while also managing core SEO functions (40%) to ensure visibility,

discoverability, and organic growth. You will work closely with internal teams to write compelling content that resonates with our telecom and B2B audiences, while applying best SEO practices to maximize impact across search engines and digital channels.

Overview

Evolving Systems is seeking a Content & SEO Specialist with a strong passion for storytelling, digital content development, and performance-driven marketing. This role will focus primarily on content strategy, creation, and curation (70%), while also managing core SEO functions (30%) to ensure visibility, discoverability, and organic growth. You will work closely with internal teams to craft compelling content that resonates with our telecom and B2B audiences, while applying best SEO practices to maximize impact across search engines and digital channels.

Key Responsibilities

Content Development (60%)

  • Plan, create, and publish high-quality content assets, including blog posts, articles, landing pages,

and solution-related copy.

  • Translate technical telecom / B2B topics into engaging, audience-relevant content.
  • Curate thought leadership, industry trends, and partner-contributed articles to support brand
  • positioning and outreach efforts.

  • Align content themes with marketing campaigns, product launches, and SEO keyword targets.
  • Maintain a content calendar and ensure timely delivery of assets across formats and platforms.
  • Collaborate with internal teams to ensure brand and message consistency.
  • Search Engine Optimization (30%)

    On-Page SEO

  • Optimize metadata, headers, keyword usage, internal linking, and content structure across all
  • content assets.

  • Collaborate with the content and web teams to ensure SEO best practices are embedded in every
  • page.

    Technical SEO

  • Support crawlability, indexing, redirects, schema markup, and other technical hygiene elements.
  • Coordinate with developers / designers to resolve technical SEO blockers and improve site health.
  • Off-Page SEO & Outreach

  • Curate and co-develop off-site content (e.g., guest blogs, external publications).
  • Build and maintain backlinks through content partnerships, digital PR, and outreach.
  • Monitor referring domains, domain authority, and link quality.
  • Content Performance & SEO Reporting

  • Measure content success through engagement metrics (views, scroll depth, shares) and SEO
  • metrics (CTR, rankings, organic traffic).

  • Provide monthly reporting and actionable insights to improve content effectiveness and SEO
  • visibility.

  • Leverage tools like Google Analytics, Google Search Console, SEMrush
  • Qualifications

  • 2–4 years of experience in content marketing, editorial, or SEO-focused roles.
  • Advanced writing and editing skills, particularly for a B2B or tech-savvy audience.
  • Working knowledge of on-page and technical SEO.
  • Proficient in using CMS platforms (such as WordPress), SEO tools (e.g., SEMrush), and performance analytics tools (including Google Analytics and Microsoft Clarity), or other
  • platforms with similar capabilities.Strong project management and collaboration skills.

  • Ability to manage multiple content assets, campaigns, and deadlines.
  • Nice to Have

  • Familiarity with telecom, SaaS, or digital infrastructure topics.
  • Experience with schema markup, structured content, and content repurposing.
  • Prior experience writing for global audiences or optimizing for multiple geographies / languages.
  • Skills Required

    Wordpress, Off-Page SEO, Google Analytics, Content Strategy, Google Search Console, Seo

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