Talent.com
B2b - Marketing - Am / Dm

B2b - Marketing - Am / Dm

AdeverraPune, Republic Of India, IN
22 hours ago
Job description

ABOUT THE FULL CIRCLE At The Full Circle, we are a leading online mental health service dedicated to redefining accessibility and quality in the wellness space. Our mission is to provide a compassionate, safe, and effective platform where individuals can embark on a journey of personal well-being and transformation. We believe that mental health support should be a fundamental right, not a luxury, and we are committed to connecting every individual with the right resources, in their native language, no matter where they are in the world. Our unique approach is built on a foundation of empathy and cultural sensitivity, ensuring that every client feels understood, respected, and empowered. We are seeking passionate professionals who share our vision and are eager to make a meaningful impact on a global scale. JOB TITLE DEPARTMENT : Marketing JOB DESCRIPTION We are seeking an experienced and results-driven Digital Marketing Manager to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. This role is at the intersection of strategy, creativity, data analytics, and team leadership. You will be responsible for managing the overall digital marketing strategy, guiding a team of marketing specialists, and ensuring all our digital marketing efforts contribute to achieving our business goals of brand growth, lead generation, and customer loyalty. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts and tools of digital marketing and be able to translate strategic business objectives into actionable, high-performing campaigns. KEY RESPONSIBILITIES AND DUTIES : Strategic Leadership - Develop and implement a comprehensive digital marketing strategy aligned with business objectives.

  • Conduct market and competitor analysis to identify trends and opportunities.
  • Manage and optimize the digital marketing technology stack (e.G., GA4, Looker Studio, CRM, automation tools). JOB DESCRIPTION – THE FULL CIRCLE Campaign Management - Plan, execute, and optimize multi-channel campaigns (SEO, SEM, social media, email, content).
  • Ensure campaigns are data-driven, customer-centric, and performance-oriented. Team Leadership - Lead and mentor a cross-functional team including SEO, PPC, content, social media, email marketing, and design specialists.
  • Foster a collaborative, high-performance culture and support professional development. Budget & ROI Management - Own the digital marketing budget;

allocate spend strategically across channels.

  • Track and report on ROI, CAC, and LTV : CAC to ensure financial efficiency. Performance Analytics - Monitor KPIs across all tiers : business impact, channel performance, and website metrics.
  • Translate data into actionable insights and present performance reports to stakeholders. Brand & Engagement - Strengthen the brand's digital footprint and ensure consistent messaging across platforms.
  • Drive audience engagement and community building through meaningful digital interactions. KEY RESULT AREAS (KRAS) - Digital Strategy, Planning & Innovation - Multi-Channel Campaign Execution - Data Analytics & Reporting - Team Leadership & Development - Financial Stewardship & ROI - Brand Presence & Audience Engagement KEY PERFORMANCE INDICATORS (KPIS) Business Impact - Customer Acquisition Cost (CAC) - LTV : CAC Ratio : Target 3 : 1 (Excellent), 2 : 1–3 : 1 (Healthy) - Marketing ROI / ROAS - Lead-to-Customer Conversion Rate - Marketing-Originated Customer % Channel & Campaign Performance - SEO : Organic traffic, keyword rankings, backlinks - SEM / PPC : CTR, CPC, CPA, conversion rate - Social Media : Engagement rate, reach, conversions - Email : Open rate, CTR, unsubscribe rate - Content : Pageviews, downloads, leads per content Funnel & Website Metrics - Website traffic (sessions, users, sources) - User engagement (bounce rate, session duration) - Conversion metrics (goal completions, conversion rate) REQUIRED SKILLS & EXPERIENCE - 15+ years of experience in digital marketing, with at least 5 years in a leadership role.
  • Proven track record of managing successful digital campaigns across multiple channels.
  • Strong analytical skills with experience in tools like Google Analytics, GA4, Looker Studio, SEMrush, Meta Ads Manager, etc.
  • Experience managing budgets and demonstrating ROI.
  • Excellent leadership, communication, and project management skills.
  • Familiarity with CMS platforms (e.G., Webflow, Shopify), CRM systems (e.G., Zoho), and marketing automation tools. DESIRED ATTRIBUTES Leadership - Proven ability to lead, mentor, and motivate a team to achieve shared goals. Analytical Mindset - A data-driven thinker with the ability to translate complex data into actionable insights and strategic decisions. Communication Skills - Excellent interpersonal and communication skills, with the ability to present complex information clearly to senior stakeholders. Problem-Solving - A critical thinker with strong problem-solving skills and the ability to adapt in a fast-paced environment. Ownership - A strong sense of ownership and pride in your performance and its impact on the company's success. Time Management - Excellent organizational and time-management skills, with the ability to manage multiple projects and deadlines effectively. WHY JOIN US? - Opportunity to lead a dynamic, cross-functional digital team.
  • Work at the intersection of creativity, data, and strategy.
  • Make a measurable impact on brand growth and customer engagement. WORKING CONDITIONS : In the Office, there is No Remote Work Policy. Location : Pune
  • Create a job alert for this search

    Marketing • Pune, Republic Of India, IN

    Related jobs
    • Promoted
    Performance Marketing Manager

    Performance Marketing Manager

    DoctorCnagpur, maharashtra, in
    Performance Marketing Manager (Meta | YouTube |WhatsApp).You’ll own performance marketing across Facebook, YouTube, and WhatsApp — driving growth. Run and optimize campaigns end-to-end — Meta, YouTu...Show moreLast updated: 1 day ago
    • Promoted
    PPC - Media Executive

    PPC - Media Executive

    PeopleCultureHRnagpur, maharashtra, in
    Facebook Ad Specialist / Media Buyer / PPC Executive—also known as a Paid Social Media Buyer or Performance Marketing Specialist—with a strong track record of executing high-performing ad campaigns...Show moreLast updated: 8 days ago
    • Promoted
    AI Marketing Lead (B2B2C)

    AI Marketing Lead (B2B2C)

    SwirlNagpur, IN
    We work with OEMs across consumer electronics, automotive, appliances and equipment.Own our brand and content end-to-end : conceive → design → ship campaigns that generate qualified meetings and pip...Show moreLast updated: 14 days ago
    • Promoted
    Email Marketing Manager

    Email Marketing Manager

    Silvermine Groupnagpur, maharashtra, in
    The Email Marketing Manager will be responsible for planning, developing, implementing, and managing our overall email marketing strategy to drive engagement, retention, and conversions.This role r...Show moreLast updated: 23 days ago
    • Promoted
    Marketing Manager

    Marketing Manager

    CloudFronts - AI First Microsoft Solutions PartnerNagpur, IN
    Experience : 8 + Years Relevant.Joining Period : Immediate to 30 Days.CloudFronts is a 100% Dynamics 365 focused Microsoft Solutions Partner helping Teams & Organizations worldwide solve their Comple...Show moreLast updated: 30+ days ago
    • Promoted
    Partner Marketing Manager

    Partner Marketing Manager

    CoreStacknagpur, maharashtra, in
    We’re looking for a self-driven Partner Marketing Manager to take full ownership of the end-to-end growth marketing strategy for our Partner business. This is a high-impact role for an experienced m...Show moreLast updated: 14 days ago
    • Promoted
    PPC Manager

    PPC Manager

    GrowthBuddyNagpur, IN
    We are a UK-based company that matches the finest remote talent with startups based in the UK, Europe and Australia.As part of this, we find and interview remote talent worldwide and introduce them...Show moreLast updated: 1 day ago
    • Promoted
    Content Marketing Manager

    Content Marketing Manager

    Aviatenagpur, maharashtra, in
    At Humantic AI, our mission is to humanize the internet.Our product is at the cutting-edge of AI, Psychology, and large-scale data. We believe that we have an opportunity (and even a responsibility)...Show moreLast updated: 1 day ago
    • Promoted
    Media Sales Manager - Influencer Marketing

    Media Sales Manager - Influencer Marketing

    Qoruznagpur, maharashtra, in
    Designation - Media Sales Manager - Influencer Marketing.Experience - 10 to 15 years in Influencer Marketing Soultion or Service Sales. About Qoruz, the Journey, and Life at Qoruz : Intro to Qoruz (B...Show moreLast updated: 12 days ago
    • Promoted
    Influencer Marketing Manager

    Influencer Marketing Manager

    Influencer.innagpur, maharashtra, in
    Lead, identify and proactively onboard influencers on performance campaigns.Understand and figure out how to maximize storefront performance by matching the. Guide the discussion on product and bran...Show moreLast updated: 1 day ago
    • Promoted
    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Bhanzunagpur, maharashtra, in
    Google Ads (Search, Display, Video, YouTube, etc.EdTech / consumer / subscription businesses.To lead and scale Bhanzu’s paid acquisition efforts via Google Ads, driving high-quality leads (or paid enro...Show moreLast updated: 30+ days ago
    • Promoted
    Marketing Compliance

    Marketing Compliance

    CESnagpur, maharashtra, in
    We’re currently looking for an Analyst / Team Lead / AM - Marketing Compliance and I think you could be a good fit.We are looking for 6+ years of experience in Marketing Compliance, I’d like to tell y...Show moreLast updated: 30+ days ago
    • Promoted
    Global Marketing Manager

    Global Marketing Manager

    Buzznation - Experience Marketingnagpur, maharashtra, in
    Buzznation is a US, UK and India based leading .We partner with top brands to create unforgettable live and virtual experiences. Digital Marketing & Social Media.Develop and execute social media st...Show moreLast updated: 1 day ago
    • Promoted
    Head of D2C & Growth Marketing

    Head of D2C & Growth Marketing

    Eat Better Conagpur, maharashtra, in
    Head of D2C - Leadership Role with high ESOP's.Own the end-to-end customer experience, acquisition and conversion funnel for www. You will work on providing best-in-class D2C customer experience & o...Show moreLast updated: 1 day ago
    • Promoted
    ATIDIV - Specialist - B2B Marketing

    ATIDIV - Specialist - B2B Marketing

    ATIDIVRemote, India
    Remote
    We're Hiring - Demandbase Specialist (B2B Marketing) Location : Remote Experience : 3+ Years Are you passionate about Account-B...Show moreLast updated: 23 days ago
    • Promoted
    Google Ads Media Buyer PPC

    Google Ads Media Buyer PPC

    More Than ScalingNagpur, IN
    Our team is 100% results-oriented, down to a person.We only work with brands we love working with and are committed to being the absolute best in their vertical. We're looking for an intelligent, cl...Show moreLast updated: 1 day ago
    • Promoted
    Senior Marketing Manager

    Senior Marketing Manager

    Indiana Commercenagpur, maharashtra, in
    We’re Hiring : Senior Marketing Manager | Indiana Commerce.Full-time | Monday to Friday (10 AM – 7 PM).Someone who can look beyond dashboards, identify product gaps, and craft campaigns that connect...Show moreLast updated: 1 day ago
    • Promoted
    • New!
    Lead Specialist - Marketing

    Lead Specialist - Marketing

    Innodata Inc.nagpur, maharashtra, in
    The role combines strategic marketing leadership with hands-on execution, focusing on building the.The ideal candidate brings deep understanding of digital ecosystems, growth dynamics of two-sided ...Show moreLast updated: 11 hours ago