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Content Writer

Content Writer

Ambererode, tamil nadu, in
24 days ago
Job description

Amber is a long-term accommodation booking platform for students and a student housing solutions provider for property operators. Amber helps 80M+ students worldwide find and book full-time accommodations near their universities, without the hassle of negotiation, non-standardized and cumbersome paperwork, and broken payment processes. We are the leading student housing platform globally, with 1M+ student housing units listed in 6 countries and across 80 cities.

We are growing rapidly and targeting $1B in annual gross bookings value by 2024. Amber raised $18.5M from Marquee investors like Gaja Capital.

About the Role :

  • A B2B content writer with 1-2 years of experience, specifically in B2B marketing or market research.
  • Assist in writing research-based detailed articles and B2B reports.
  • Proficient in data analysis, market research, and with a fair understanding of B2B tonality.
  • Proficient in SEO tools like SEMRush, Ahrefs, and other SEO practices.
  • Understanding of B2C content in the form of YouTube scripts, writing blog content for backlinks, guest posts, etc.
  • PR knowledge is an added advantage.
  • Proven experience in project management is preferred.

Day-to-Day Responsibilities Include :

  • Sound understanding of B2B and B2C content writing across multiple formats like blogs, email marketing, etc.
  • Edit and improve written content for each property in the assigned territory.
  • Write research-based B2B industry-oriented blogs for the website.
  • Understanding of B2B content that works best for LinkedIn, with basic LinkedIn analytics knowledge to drive high-engagement posts and increase impressions.
  • Keen eye for business highlights, staying updated with industry news, and strong interest in reading business reports, financial statements, etc.
  • Conduct SEO keyword research for inclusion in B2B and B2C blogs.
  • Draft YouTube scripts for property videos and scripts for YouTube Shorts.
  • Be responsible for B2C and B2B content creation and video transcriptions.
  • Ensure brand positioning and brand guidelines are met.
  • Set internal standard formats, proofread, and publish content as required.
  • Maintain a log of work with all details updated regularly.

    • Skills Required :

  • Basic knowledge and understanding of the global student housing industry for B2B and B2C content creation.
  • SEO tools like SEMRush, Google Keyword Planner, Ahrefs, etc.
  • Enthusiasm to work and ability to bring creativity to the table.
  • Quick learner with strong interpersonal skills and willingness to communicate and collaborate with clients, colleagues, and management.
  • Understanding of PR (press releases) for brand.
  • Prior experience in project management or event management like conducting / marketing for webinars, report launches, etc.
  • Proficiency in data analysis, market research, and keyword research is a must-have.
  • Capability to multitask, work as a team, and adhere to deadlines.
  • Design sensibility and ability to understand briefs for cross-team projects.
  • Excellent communication (written and oral) skills.
  • Enthusiastic, creative mindset with attention to detail.
  • Ability to manage multiple projects independently and meet deadlines.
  • Eagerness to dive in, learn, and help with whatever is needed. Eagerness to dive in, learn, and help with whatever is needed.
  • Ability to use CMS like Webflow has an added advantage.
  • Basic knowledge of the student housing industry is a plus.
  • Good familiarity with Excel Sheets / Google Sheets.

    • Profile Requirements :

  • Bachelor’s or Master’s in Media & Communication / Mass Communication / Journalism / Audio Visual, or any other marketing-related field.
  • 1–2 years of experience in Marketing, Branding, B2B content writing, or other marketing-related fields.
  • Understanding of PR (writing brand press releases) is an added advantage.
  • Proven experience in project management.
  • Willing to relocate to Pune, as this is a work-from-office position.

    • What You Will Get From Amber :

  • Fast-paced growth with the possibility to skip intermediate levels.
  • Creative freedom and project authority (everything under you, just get the job done - we hate micromanagement as much as you do).
  • Amazing work culture (trust us when we say this).
  • Competitive compensation as per market standards.
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