Digital Revenue ManagerAnand Rathi Share and Stock Brokers Ltd • Kolkata, Republic Of India, IN
Digital Revenue Manager
Anand Rathi Share and Stock Brokers Ltd • Kolkata, Republic Of India, IN
12 days ago
Job descriptionEstablish key performance indicators (KPIs) for the VRMs and ensure targets related to customer acquisition, product sales, and revenue growth are met. Train and empower VRMs on the latest sales techniques and product knowledge to improve digital client interactions and drive conversions. Conduct regular one-on-one meetings with VRMs to provide feedback, address challenges, and ensure ongoing professional development. Develop digital product bundles, and special offers to attract new customers and increase revenue from existing clients. Monitor digital revenue performance, analyze data and trends, and adjust strategies to ensure consistent revenue growth from digital channels. Create and implement comprehensive digital revenue strategies aimed at promoting and selling stock market-related products. Work with the VRMs to design and execute customer acquisition strategies through digital touchpoints, including online consultations, webinars, and virtual product demos Guide the team in delivering personalized virtual interactions, ensuring the identification of client needs and the provision of suitable stock market products. Develop and execute strategies to increase client retention, enhance engagement, and maximize lifetime value through continuous digital interactions. Monitor key metrics, including Average revenue per user, return on Investment, Customer Lifetime Value and customer engagement levels. Use data analytics tools to measure the success of digital initiatives and VRM activities, adjusting strategies and tactics as needed. Provide detailed reports to senior leadership regarding the team’s progress toward meeting digital revenue goals and client growth.
Job Description
Lead a High Impact Team :
- Lead, manage, and motivate a team of Virtual Relationship Managers to achieve revenue growth and client activation goals for stock market products like Equities, F&O, Commodities, MTF, ETFs, Mutual Funds, IPOs, NFOs, Bonds, Investment Baskets, Structured Products, Fixed Income Products, Insurance, etc.
- Set clear performance targets for VRMs, conduct regular performance reviews, and ensure alignment with overall digital revenue growth objectives.
- Develop coaching, training, and mentorship programs to enhance the skill set of your team, including virtual selling, client relationship management, and market knowledge Foster a collaborative and results-driven culture among the team to ensure high morale, engagement, and productivity.
Performance Management :
Digital Revenue Growth Strategy :
Client Activation & Retention :
Data Analysis & Reporting :
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Revenue Manager • Kolkata, Republic Of India, IN
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