About us
Genix Entertainment is a leading digital marketing agency helping Indian brands grow through innovative campaigns, data-driven strategies, and creative storytelling. We collaborate with clients across diverse industries — including entertainment venues, e-commerce brands, healthcare clinics, and travel companies — to deliver measurable results and audience engagement.
Key Responsibilities
- Plan, Execute & Optimize Google Ads Campaigns : Manage end-to-end campaigns across Search, Display, and YouTube , ensuring strong ROI and performance.
- Audience & Keyword Research : Conduct in-depth research to identify high-intent keywords and audiences that drive relevant traffic.
- A / B Testing : Continuously test creatives, ad copy, and targeting strategies to maximize efficiency and conversions.
- Monitor Performance & Budgeting : Track and optimize key performance metrics such as ROAS, CTR, CPC, and CPA to ensure efficient budget allocation.
- Data Analysis & Reporting : Regularly analyze performance data and present actionable insights to clients and internal teams.
- Stay Ahead of Trends : Stay updated with the latest Google Ads features, algorithm changes, and best practices.
- Collaborate Across Teams : Work closely with creative and content teams to ensure ad messaging and visuals align with campaign goals.
Requirements
Proven hands-on experience managing Google Ads campaigns (Search, Display, YouTube).Strong knowledge of Google Analytics , Google Tag Manager , and conversion tracking setups.Deep understanding of campaign metrics including ROAS, CPC, CTR, and CPA .Experience in scaling campaigns and managing substantial ad budgets.Strong analytical and problem-solving skills with a data-driven mindset.Excellent communication skills for reporting and collaboration.What You'll Gain
Advanced knowledge of Google Ads strategies , budget optimization, and audience targeting.Hands-on experience managing and scaling high-budget campaigns across platforms.In-depth understanding of performance analytics and data-led decision-making.Exposure to real-time, high-impact marketing campaigns that drive measurable business growth.