Creative Strategist

The Wedding CompanyIndia

20 hours ago

Job description

About The Wedding Company :

The Wedding Company is redefining how India plans weddings. We are a one-stop destination for stress-free, personalized, and high-quality wedding planning. From finding the perfect venue to booking decorators, photographers, makeup artists, caterers, and more—our tech-enabled platform allows couples to plan their wedding online, from anywhere in the world.

In just 18 months, we’ve :

Raised $1M in seed funding
Achieved $10M in annual GMV
Built a curated network of 2,000+ trusted vendors across India & Thailand
Operated profitably while serving weddings worth ₹10 lakh to ₹5 crore

Operating in a $130B market (4% of India’s GDP) , we’re on a mission to build the first truly scalable wedding planning brand in India.

About the Role

We are looking for a Creative Strategist to strengthen our marketing and sales communication. The ideal candidate understands how ads work, what to communicate, and how to test creative ideas effectively through rigorous research and analysis .

Key Responsibilities

Campaign Performance :

Develop and execute creative strategies for omnichannel marketing, optimizing content to improve CTR and other metrics while maintaining communication relevance.

Creative & Content Effectiveness :

Plan and oversee creative testing , including copy variations, visuals, and formats, to identify what drives engagement and conversions.

Create and maintain a creative playbook documenting what’s working and what’s not across campaigns, including messaging, visuals, and formats, to guide future creative decisions.

Consumer Insights & Research :

Drive a monthly activity of talking to consumers to understand their likes, dislikes, and preferences, and use these insights to test the communication and creative.

Brand Consistency & Communication :

Maintain brand guidelines and tone across all communication to ensure consistency and attract quality audiences.

Collaboration & Timeliness :

Collaborate with designers, copywriters, and video editors to bring campaign ideas to life.

Analyse campaign performance with the support of the analytics team, and independently track audience insights and creative trends to inform future strategy.

Collaborate with marketing and sales teams to align creative efforts for influencer and partnership campaigns, festive promotions, and sales initiatives with overall business objectives.

Requirements

You have 4+ years of experience in creative strategy and marketing communication

You understand performance-driven advertising and thrive on rigorous creative testing and consumer research .

You have hands-on experience in ad content and creative planning , from concept to ex

You are equally fluent in data and design thinking , blending logic with storytelling.

You naturally uphold brand identity, visual coherence, and tone in every piece of communication.

Experience with lifestyle, luxury, or wedding brands is a strong plus.

Create a job alert for this search

Creative Strategist • India

Related jobs

Promoted

Creative Strategist

Hibiscus Monkeynagpur, maharashtra, in

You will be the crucial bridge between our marketing goals and our creative execution, ensuring every piece of content (video, carousel) is built on a clear, compelling story and a logical, convers...Show moreLast updated: 1 day ago

Promoted

Creative Strategist

CustoIndore, Republic Of India, IN

If you love cracking what makes people.We’re looking for someone who lives and breathes performance creatives — someone who can turn insights, trends, and product stories into thumb-stopping ads.Yo...Show moreLast updated: 2 days ago

Promoted

Creative Strategist

CloutgencyChennai, Republic Of India, IN

Develop data-driven creative strategies that bridge brand storytelling with performance marketing.Focus on creating scalable creative frameworks that drive engagement and conversions across the D2C...Show moreLast updated: 21 days ago

Promoted

Sr. Creative Strategist

SchbangRepublic Of India, IN

Major Roles & Responsibilities : .Carry out creative duties on multiple brands from different industries ranging from campaign planning and ideation to scriptwriting and copywriting.Work with the New...Show moreLast updated: 30+ days ago

Promoted

Creative Team Strategist

Paper Plane TalesRepublic Of India, IN

Minimum 3 years at a digital marketing agency OR brand side.Must be able to work with content, design and video teams effectively. Technology understanding is a bonus!.A strategist, a team lead and ...Show moreLast updated: 2 days ago

Promoted

Creative Content Strategist

SchbangRepublic Of India, IN

Designation : Creative Strategist.Major Roles & Responsibilities : .Carry out creative duties on multiple brands from different industries ranging from campaign planning and ideation to scriptwriting ...Show moreLast updated: 30+ days ago

Promoted

Creative Content Strategist

Hector BeveragesRepublic Of India, IN

Are you a person who notices patterns in clouds, who brings a room alive with a spark of thought, who builds beautiful stories with ease? If you find joy in weaving ideas that feel like home and st...Show moreLast updated: 13 days ago

Promoted

Brand & Creative Strategist | Contract

AIWOChennai, Republic Of India, IN

About Us : CultureMonkey is a fast-growing HR Tech SaaS company, helping organizations across 100+ countries build great workplace cultures. We are recognized for our innovative approach, leveraging ...Show moreLast updated: 1 day ago

Promoted

Creative Content Strategist

TechUp HighRepublic Of India, IN

We’re Hiring : Content Creator (Part-Time).If you love blending design with storytelling and have a knack for turning ideas into visually engaging posts, this role is for you.Instagram, LinkedIn, an...Show moreLast updated: 1 day ago

Promoted

Sr. Creative Strategist (Copy)

Schbangnagpur, maharashtra, in

If crafting digital-first ideas, writing scroll-stopping copy, and shaping narratives for.Partner with designers, art directors, and strategists to bring bold ideas to life across platforms.Show moreLast updated: 3 days ago

Promoted

Copywriter / Creative Strategist

Triplespeednagpur, maharashtra, in

Triplespeed is a fast-moving app studio that’s doubled revenue in the last month alone - and we’re just getting started.We’re building profitable, direct-to-consumer brands at speed, and we’re look...Show moreLast updated: 15 days ago

Promoted

Creative Strategist

I Know A GuyCochin, Republic Of India, IN

Your Mission, Should You Choose to Accept It.Protectol’s brand voice — turning ideas into narratives that inspire, engage, and convert. You’ll craft content strategies that bring our FMCG and D2C pr...Show moreLast updated: 1 day ago

Promoted

Creative Brand Strategist

Only One GiuliaRepublic Of India, IN

Hi, I’m Giulia, also known as Only One Giulia.I’m an content creator from Italy with a community of 550k+ people on YouTube and 140k+ on Instagram. Since 2018, I’ve been creating content led by auth...Show moreLast updated: 30+ days ago

Promoted

Creative Strategist

armorRepublic Of India, IN

In a world where everything is rapidly becoming commoditised, distribution is and will continue to be a powerful competitive advantage. The future of branding belongs to creators, not corporations.A...Show moreLast updated: 30+ days ago

Promoted

Performance Creative Strategist

CustoIndore, Republic Of India, IN

Promoted
New!

Brand Creative Strategist

JSW Greentech LimitedRepublic Of India, IN

Job Title – Creative Specialist.JSW Greentech Limited marks the JSW Group’s strategic foray into the electric commercial vehicle sector. Established in 2024, the company is dedicated to the developm...Show moreLast updated: less than 1 hour ago

Promoted
New!

Creative Brand Strategist

Bandish StudiosIndia

We are seeking a dynamic and innovative Brand Strategist to join our team.The ideal candidate will be responsible for developing and enhancing our brand's identity, ensuring it resonates with our t...Show moreLast updated: 20 hours ago

Promoted

Creative Campaign Strategist

ADK IndiaRepublic Of India, IN

Ideate and strategise compelling campaigns across multiple brands and.Carry out creative duties including campaign planning, scriptwriting, long. Mentor junior copywriters, providing clear direction...Show moreLast updated: 3 days ago