Senior Copywriter

Role Summary :

We’re looking for a Senior Creative Copywriter with 8+ years of experience in digital and social-first environments. This role demands both conceptual and executional expertise across platforms, with an ability to uphold brand voice and deliver copy that connects, performs, and converts.

Key Responsibilities :

Develop platform-specific content ideas and campaign narratives for social and digital platforms

Visualise and brief creative formats in collaboration with design teams

Uphold and evolve brand voice across all content assets

Write high-performing short- and long-form copy for digital campaigns, reels, posts, and emailers

Conduct in-depth copy checks and ensure quality control of outgoing content

Collaborate directly with clients and internal teams for brief alignment and feedback incorporation

Stay on top of digital trends, platform updates, and consumer behaviour to inform content direction

Requirements :

8 years of experience in content writing / copy for digital, social media, or integrated marketing

Excellent grasp of digital-first storytelling and brand language

Eye for detail and a strong understanding of grammar, tone, and copyflow

Ability to independently manage content projects and client conversations

Prior agency experience preferred