Job Title : Junior PR and Event Coordinator
Location : Noida (Hybrid)
Experience : 2+ years in Public Relations
Reporting to : Marketing Lead
Brand(s) : The Cinnamon Kitchen + Priyasha Saluja (Founder & Public Profile)
Location : In office- sector 80, Noida
To apply email us on career@cinnamon.kitchen. Only applications via email will be accepted.
About the Role
We are looking for a proactive and articulate Junior PR and Event Coordinator to join our marketing team. You will be responsible for leading all public relations efforts across The Cinnamon Kitchen and the personal brand of our founder, Priyasha Saluja. From securing media placements and listicles to building community partnerships and managing press communications, your role will be central to shaping our public image and increasing our visibility across both brand and founder-led storytelling.
Key Responsibilities
- Drive and manage PR initiatives for The Cinnamon Kitchen and Priyasha Saluja, ensuring consistent messaging and positioning
- Identify and close listicle features, media placements, and editorial opportunities in top digital and print publications
- Build and maintain relationships with journalists, bloggers, influencers, and strategic community partners
- Lead outreach and negotiation for brand collaborations, including commercial terms, timelines, and deliverables
- Draft, edit, and distribute press releases, brand briefs, founder features, and media kits
- Track PR coverage, measure impact, and prepare monthly performance reports
- Coordinate with internal teams (marketing, design, content) to ensure aligned communication and smooth execution
- Identify opportunities for founder-focused visibility (interviews, podcast features, panel participation, etc.)
Requirements
Minimum 2 years of hands-on experience in public relations, preferably in the D2C, lifestyle, food, or wellness spaceExcellent verbal and written communication skillsStrong network of media and influencer contacts is a plusAbility to work independently and take ownership of PR pipelinesGood negotiation and project management skillsPassion for storytelling, community-building, and creating brand visibility through earned mediaWhat You’ll Love
Working with a fast-growing, health-first D2C brand with a strong creative ethosExposure to both brand and founder-led PR—building not just a product, but a voiceA collaborative, high-trust culture with room to experiment, pitch, and lead ideasLots of desserts