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Marketing Manager
Weekday AIBengaluru, KA, IN22 days ago
Job type
- Quick Apply
Job descriptionDesign and execute digital campaigns that deliver real ROI, not just vanity metrics Create marketing that speaks to our audience's aspirations, not just their problems Build analytics systems that tell us what's working and what isn't Craft retention strategies that turn one-time borrowers into lifetime customers Develop content that educates and empowers—not just sells Someone who's built and scaled marketing at consumer-focused fintechs in India A blend of strategic thinker and hands-on doer—you plan the big picture but can also execute when needed Data-driven in approach, but you understand the human stories behind the numbers Passionate about financial inclusion—you see lending as a way to unlock potential, not just a transaction
This role is for one of Weekday’s clients
Salary range : Rs 1000000 - Rs 1500000 (ie INR 10-15 LPA)
Min Experience : 2 years
Location : Bengaluru
JobType : full-time
Requirements
What You'll Own
- The Growth Engine : Build acquisition channels from scratch that actually work for our audience—not just copy what the big players are doing
- The Brand Narrative : Craft our story so it resonates with real Indians planning weddings, renovating homes, or facing medical emergencies
- The Numbers That Matter : COA, conversion rates, retention—if it impacts growth, it's yours to optimize
- The Community : Transform our users from borrowers into advocates who champion Finnable in their communities
What You'll Actually Do
Who You Are
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Marketing Manager • Bengaluru, KA, IN
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