Content Production Lead

Job Title : Content Creator – Written & Video

Department : Marketing

Employment Type : Full-Time

Location : Ahmedabad, Gujarat

About the Role

We are hiring a Content Creator – Written & Video who is both strategic and creative. This role goes beyond writing—you will plan, execute, and measure impactful content across blogs, social media, and video formats (YouTube & Instagram).

The ideal candidate has strong research skills, collaborates with designers for creative alignment, understands audience psychology, and leverages analytics to optimize performance. This position demands both creativity and precision—someone who can craft engaging copy, deliver compelling video content, and ensure accuracy with a data-driven approach.

Key Responsibilities

1. Content Planning & Strategy

• Conduct keyword research and trend analysis to identify high-performing topics and titles.
• Define when and what type of content should be published (blogs, web copy, social media posts, campaigns).
• Experience writing scripts for podcasts and video content.
• Understanding of social media trends and platform-specific content strategies (especially for meta, youtube)
• Comfortable being on camera and creating engaging video content for YouTube and Instagram (bonus if you’ve made videos for your own channels)

2. Content Creation

3. Collaboration

4. Research & Insights

Key Skills & Requirements

Qualifications