Role : Trainee - SEO
Location : Mumbai
Qualification : BE, B.Tech (or Equivalent Degrees)
About the Company :
Performics India, a Publicis Groupe company, is one of the oldest and largest Digital Marketing firms in India. We specialize in data-driven marketing, covering a spectrum of solutions across paid marketing, performance content (SEO), media planning, programmatic, and data science & analytics; supported by their in-house capabilities on technology and creative.
We are currently driving digital solutions for some of the largest Indian and International brands. Our client roster includes some of the biggest brands across verticals ranging from BFSI, FMCG, Media & Entertainment, etc. The employee strength across 3 locations in India is around 700+ digital marketeers.
We are catering to end-to-end digital marketing solutions for premium brands in the country.
Summary :
- To help a client achieve their online marketing goals through Search Engine Optimization
- To contribute towards the strengthening of the entire SEO community within Performics
Roles & Responsibilities :
As part of the SEO strategy you will
Handling on page & off page SEO activities for multiple clientsUnderstand the business of the clientAnalyse a website from an SEO and Technical perspectivePerform a through keyword analysis for the siteMake an On Page Optimization incorporating the various on page elements involved in SEOGet the on page optimization report implementedFormulate a link building strategy for your projectsAnalyze the progress of your site using various analytical and webmaster toolsTweak the on page and off page optimization depending on performanceKeeping abreast with the latest updates in Search engine AlgorithmsKeeping abreast with the latest happenings in Google Analytics Platforms and Google Webmaster WorldSharing your research with the entire teamHandling the day to day activities of your link managersCommunicate with Clients and Update them on the progress of their projectRequired :
1 year of experienceActive Experience in working with Search Engines and Good Technical UnderstandingKey skills & tools :
Good Understanding of HTMLCapable of Comprehending Web technologies such as PHP, ASP, JavaShould take a keen interest in Search Engines and their AlgorithmsGAIQ Qualification (if present, will be taken into consideration)Soft Skills :
Excellent written and Spoken EnglishGood Communication SkillsGood Interpersonal Skills