Digital Brand Manager

As a Digital Brand Manager you will be reporting to the Head of Marketing of the Obesity Business Unit

Our team is driven by the values of support, growth, and innovation, with a strong emphasis on collaboration and making a positive impact

Your key responsibilities will include :

Participation in developing and implementation of strategic and tactical plans of the obesity portfolio, along customer journey steps

Creation and execution of campaigns, content and events for healthcare professional engagements leveraging insights to continuously optimize the customer journey including omni-channel usage

Lead generation, management and evaluation via engagement and traffic on content, campaigns and platforms

Support communication of brand strategy and key messages to ensure organizational understanding

Qualifications

To be successful in this role, you should have the following qualifications :

Graduate in Business, Finance or Life Science and an MBA degree from a Premier B School

Total of 5+ years commercial and consultancy background, exposure to highly regulated industries is a plus

Experience in content development and campaign execution / growth marketing and lead generation across offline and online channels with national and regional adaptations

Strong understanding of digital campaign evaluation tools

Product launch, brand management and strategy execution Experience Event and congress management Experience Agency management Experience Excellent verbal, written, and interpersonal communication skills

• Ability to manage multiple projects simultaneously and work in a fast-paced, dynamic environment

Skills Required

Brand Management, Writing, Digital Marketing, Product Launch, Brand Strategy