Posted on 24 / 04 / 2025
Mission
RESPONSIBILITY 1
I ensure to provide a best-in-class customer experience
- I ensure the entire Store team acts with a “CUSTOMER FIRST” mindset where we find solutions for all the customers walking in.
- I am at the service of my customer queries at the welcome desk with mediums of Face-to-face, calls, emails, social media, and proactively finding solutions, after-sales, and other touchpoints.
- Gain deeper knowledge of CX after understanding CRM systems and practices. (CX Tools - Exotel / Salesforce / Medallia, Strategies - Welcomer / Goodbyer, Trail Room)
- Analyse customer feedback at all touch points (Customer Support, UnsatPOS, Social Listening, Store GMB Reviews and WOW) so that actions can be derived to enhance the experience further
RESPONSIBILITY 2
I am the guardian of customer-centricity in my store
I ensure 100% of my customers are greeted and welcomed at my Welcome desk, my Layout, and my Team - all are @ the SERVICE of my customers.Provide Training for teammates to enhance customer assistance skills (Basic Interaction / WOW CX / Cash Counter Management)Fulfilling the promise of being “Available or Available” by promoting Store-Assisted Orders and App Downloads (for Future Purchases and CLV).I make regular decisions with my Team (Store Team + Captains of the Day) to improve the local customer experience suited to my catchment so that my store is the most loved sports brand.RESPONSIBILITY 3
I prioritise a Smooth Checkout Experience for customers
Optimise Cash Counter Operations for efficient Checkout Experience (emphasise 50 : 50 Self Checkout, Reduce Not Satisfied Customers for Checkout Experience)Provide Cash Counter process training to store teammates to impact Checkout Timing and Cashier Discrepancy)RESPONSIBILITY 4
I Develop my Store Business through a Circular Economy
I enable the Sustainable Business Development of Products (Buy-Back, Second-Life)I offer my customers the relevant After-Sales services / Repair and Maintenance (Eg, Cycle / Equipment Service, Stringing, Printing)RESPONSIBILITY 5
I recruit, develop, motivate and take care of human capital
I lead by example by sharing our values, culture, and human fundamentals with my teammates.I anticipate human needs and recruit talents with my commercial strategy and economic activity.Profile
Are you a person who would love to work with people and enjoy collective decision
Strong ability to analyze customer feedback, identify issues, and implement solutions.
A genuine passion for delivering exceptional customer service and building strong customer relationships
Comfortable using CRM systems, social media platforms, and other technology to enhance customer experience
Keen to adapt / learn to Omnichannel expertise to blend online and offline customer experiences through digital tools and data analysis to optimize business performance.