Talent.com
Ppc manager (travel / ota domain) usa
Ppc manager (travel / ota domain) usaAsia Global Services Pvt Ltd. • Noida, Uttar Pradesh, India
Ppc manager (travel / ota domain) usa

Ppc manager (travel / ota domain) usa

Asia Global Services Pvt Ltd. • Noida, Uttar Pradesh, India
5 days ago
Job description

About the Role

We are seeking a highly skilled PPC Manager with strong experience in the Travel / OTA industry to manage and scale our paid advertising campaigns across Google, Bing, Meta, and other paid platforms. The candidate must be an expert in generating high-quality calls and leads for Flight Booking, Hotel Booking, Car Rental, and Holiday Packages, specifically targeting USA, Canada, UK, and Australia.

The ideal hire will have deep knowledge of travel keyword bidding strategies, call-focused campaign structures, compliance requirements, and ROI-driven optimization.

Key Responsibilities PPC Strategy & Planning

  • Develop and execute ROI-driven PPC strategies for international travel markets (US, CA, UK, AUS).
  • Build campaigns specifically designed for :
  • Call-only campaigns
  • Lead generation
  • Search campaigns for high-intent travel keywords
  • Dynamic search ads (DSA)
  • Remarketing / retargeting
  • Identify high-performance keyword clusters related to flights, hotels, routes, holiday packages, and urgent travel needs.

Campaign Execution & Optimization

  • Create, manage, and optimize paid search campaigns across :
  • Google Ads
  • Bing Ads
  • Meta Ads (Facebook / Instagram)
  • Other relevant platforms (as required)
  • Optimize bids, budgets, and quality scores to achieve CPL and CPA targets.
  • Improve ad strength, landing page quality, and call conversion rate.
  • Perform continuous A / B testing on :
  • Ad copies
  • Landing pages
  • Target audiences
  • Bidding strategies
  • Lead & Call Generation

  • Build high-converting landing pages optimized for :
  • Click-to-call
  • Instant callback
  • Quote request forms
  • Ensure campaigns generate :
  • Verified inbound calls
  • Travel inquiries
  • High-quality leads with booking intent
  • Coordinate with the call center / sales team to review call quality and conversion ratios.
  • Travel Domain Expertise

  • Strong understanding of :
  • Flight route search behavior
  • Airline fare trends
  • Seasonal travel demand
  • Hotel and travel package keyword patterns
  • Work with the OTA product / content team to align ad strategy with :
  • Popular travel routes
  • Discount offers
  • Last-minute deals
  • Festive / holiday campaigns
  • Monitoring, Reporting & Analytics

  • Monitor campaign performance daily and adjust strategies to maximize ROI.
  • Track KPIs including :
  • CPL
  • CPA
  • CTR
  • Conversion rate
  • Call volume
  • Bookings generated through paid ads
  • Use analytics tools such as :
  • Google Analytics / GA4
  • Google Tag Manager
  • Call tracking tools (Call Rail, Ringba, etc.)
  • Prepare weekly and monthly performance reports with actionable insights.
  • Compliance & Quality Control

  • Follow all ad platform policies and maintain full compliance.
  • Ensure ad content and landing pages meet Google Ads Travel vertical requirements.
  • Avoid any misleading or non-compliant ad practices.
  • Maintain high reputation scores for accounts to avoid suspensions.
  • Required Skills & Experience

  • 3–6 years of PPC experience, with at least 2 years in the Travel / OTA domain.
  • Proven record of generating high-quality calls and leads for international travel markets.
  • Expert-level knowledge of :
  • Search campaigns
  • Call-only ads
  • Smart bidding
  • Manual CPC
  • DSA
  • Remarketing
  • Strong analytical and Excel / reporting skills.
  • Ability to work under pressure with daily booking targets.
  • Excellent communication and teamwork skills.
  • Must have a clean professional background with no involvement in any policy-violating or fraudulent advertising activities.
  • Preferred Qualifications

  • Experience running large budgets ($20,000–$100,000+ per month).
  • Familiarity with travel agency compliance and verification requirements.
  • Knowledge of landing page optimization tools (Unbounce, Instapage, Word Press).
  • Experience with Whats App lead generation and multi-channel targeting.
  • Understanding of Google Ads account recovery & policy reviews (added advantage).
  • Why Join Us?

  • Work with a fast-growing OTA company serving global customers.
  • High-performance culture with strong incentives.
  • Opportunity to work on large-scale budgets and international markets.
  • Fast career growth for proven performers.
  • Create a job alert for this search

    Ppc Manager • Noida, Uttar Pradesh, India

    Related jobs
    Senior Amazon PPC Manager - Remote

    Senior Amazon PPC Manager - Remote

    Italian Craftory • Ghaziabad, IN
    Remote
    Full-time, full remote position.In this role, you will independently plan, execute, and optimize PPC strategies to maximize visibility and sales. Responsibilities include advanced keyword research, ...Show more
    Last updated: 30+ days ago • Promoted
    Amazon Advertising (PPC) Manager

    Amazon Advertising (PPC) Manager

    Profasee • Ghaziabad, IN
    Location : Remote (Strong internet + excellent English communication required).Profasee is redefining pricing for Amazon brands with AI-powered dynamic optimization that maximizes profit, rank, and ...Show more
    Last updated: 20 days ago • Promoted
    Assistant Manager Technical Services - Critical Care

    Assistant Manager Technical Services - Critical Care

    Getinge • Delhi, India, India
    Product Technical Specialist (PTS) is responsible for fulfilling technical support requirements & expectations of whole Sales & Service Unit for assigned product. Job Responsibilities and Essential ...Show more
    Last updated: 6 days ago • Promoted
    Fabfamily Partnership Lead

    Fabfamily Partnership Lead

    FABINDIA LIMITED • New Delhi, Delhi, India
    Customer Experiences & Services.Manage the end-to-end onboarding and ongoing engagement of Rewards Partners that are a part of Fabfamily, ensuring customers can redeem their Fabcoins towards a vari...Show more
    Last updated: 28 days ago • Promoted
    Senior Public Relations Manager - Healthcare

    Senior Public Relations Manager - Healthcare

    Avian We. • New Delhi, Delhi, India
    Public Relations Manager - Healthcare.Are you passionate about healthcare innovation and working with companies who are transforming the landscape with breakthrough products and solutions? Does the...Show more
    Last updated: 19 days ago • Promoted
    STEM & ATL Head

    STEM & ATL Head

    Uneecops • Delhi, India, India
    We are a 30+ years young company, buzzing with cool ideas, making future ready products.IT is changing the way businesses run today and are happy to be a catalyst of this change.With our scalable a...Show more
    Last updated: 8 days ago • Promoted
    AVP / JVP Analytics

    AVP / JVP Analytics

    Large Indian Business House in Electrical & Electronics • Delhi, India, India
    AVP / JVP - Analytics & Data Science.Strategy & Practice Development.Contribute to the design, execution, and continuous improvement of the AI and Data Science strategy. Help build and nurture a dat...Show more
    Last updated: 2 days ago • Promoted
    PPC / Growth Manager

    PPC / Growth Manager

    Quicklly • Ghaziabad, IN
    Note : Immediate / 15 days Joining Only.Setting up Google AdWords and Bing campaigns by conducting target keyword research & writing relevant ad copies, whilst ensuring effective campaign and keyword ...Show more
    Last updated: 30+ days ago • Promoted
    Director- Programs (Education)

    Director- Programs (Education)

    Arthan • Delhi, India, India
    The Director Programs & Impact will lead the design, execution, and scale-up of programs focused on improving learning outcomes through systemic and technology-enabled approaches.The role combines ...Show more
    Last updated: 7 days ago • Promoted
    Manager – Operations, Delivery & Compliance

    Manager – Operations, Delivery & Compliance

    Talent Toppers • Noida, Uttar Pradesh, India
    Talent Toppers is an executive search and talent solutions firm, enabling end-to-end talent strategies for.Big 4s, Big 3s, Fortune & Global Enterprises, IT / ITES, Technology, Telecommunications, BFS...Show more
    Last updated: 30+ days ago • Promoted
    Global IT Projects Sourcing Partner

    Global IT Projects Sourcing Partner

    im24x7 Delta Solutions FZCO • Ghaziabad, IN
    Global IT Projects Sourcing Partner.IT projects, clients, and technology opportunities to IM24x7 Delta Solutions.This role is ideal for professionals who have strong connections in the IT industry,...Show more
    Last updated: 19 days ago • Promoted
    Senior Manager - Insurance Training

    Senior Manager - Insurance Training

    EXL • Noida, Uttar Pradesh, India
    This role is primarily responsible for subject matter expertise on Insurance domain as well as developing and deploying digital (Data and AI in context of Digital Ops) and domain learning.She / He wi...Show more
    Last updated: 30+ days ago • Promoted
    Client Director — Strategic Accounts (IT Services)

    Client Director — Strategic Accounts (IT Services)

    TECEZE • Delhi, India, India
    Client Director — Strategic Accounts (IT Services).M annual revenue (multi‑country).VP / Head of Strategic Accounts (or Regional MD). Sales / AM, Presales / Solutions, Delivery / CSM mix).Sales, Presales / So...Show more
    Last updated: 13 days ago • Promoted
    PPC Specialist

    PPC Specialist

    CausalFunnel • Ghaziabad, IN
    CausalFunnel is actively seeking enthusiastic Marketing Specialist to join our growing team! This is a great opportunity for passionate and motivated individuals to gain hands-on experience in Digi...Show more
    Last updated: 30+ days ago • Promoted
    Senior Paid Ads Specialist / Manager

    Senior Paid Ads Specialist / Manager

    BBR JOBS HUB • Ghaziabad, IN
    We are looking for a Senior Paid Ads Specialist / Manager to join our team of high-performing paid marketing experts and strengthen our digital advertising efforts. If you thrive on running and scal...Show more
    Last updated: 1 day ago • Promoted
    Country Manager India

    Country Manager India

    Peko • Ghaziabad, IN
    Peko is an all-in-one platform that simplifies business operations by integrating payments, expenses, travel, and insurance management. Our platform enables businesses to streamline their workflows,...Show more
    Last updated: 2 days ago • Promoted
    Manager- BCP & DR

    Manager- BCP & DR

    EXL • Noida, Uttar Pradesh, India
    Work with Business Heads / Process owners in developing Business Continuity and Disaster Recovery Plans, by doing the following : . Ensure organization is compliant to ISO22301 standard requirements.En...Show more
    Last updated: 19 days ago • Promoted
    Client Services Manager (Sales, Account Management, MSP, Procurement, Talent Acquisition, Client Relationship & Communication, Mexico, LATAM)

    Client Services Manager (Sales, Account Management, MSP, Procurement, Talent Acquisition, Client Relationship & Communication, Mexico, LATAM)

    Pyramid Consulting, Inc • Noida, Uttar Pradesh, India
    Immediate interview and hire opportunity.Job Title : CSM (Client Services Manager).Sales, Account Management, MSP, Procurement, Talent Acquisition, Client Relationship & Communication, Mexico, LATAM...Show more
    Last updated: 13 days ago • Promoted