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Assistant Brand Manager Marketing

Assistant Brand Manager Marketing

ConfidentialChennai, Pune
19 days ago
Job description

Key Responsibilities :

Brand Marketing

  • Build campaign creatives including key visuals, communication, and positioning for Times Network properties.
  • Plan and strategize marketing plans for network properties and brands.
  • Execute digital marketing strategies, measure campaign effectiveness, and manage performance marketing.
  • Understand and apply SEO, SEM, and Google Analytics for marketing campaigns.

Project & Agency Management

  • Coordinate with multiple departments within and outside the organization for campaigns and brand initiatives.
  • Manage relationships with agencies, vendors, and external partners.
  • Identify potential partners, negotiate barter deals, and manage execution.
  • Content & Communication

  • Create presentations and communication materials (PPT, DOC, XLS) for internal and external stakeholders.
  • Proficiency in AI / PSD is beneficial.
  • Market Research & Analytics

  • Conduct research to identify need-gaps, opportunities, and challenges.
  • Track competition and industry trends.
  • MIS & Reporting

  • Timely reporting, tracking, and updates on campaigns, finance, and legal affairs.
  • Deliver accurate reports and maintain data integrity.
  • Other Skills & Attributes

  • Ability to multi-task, be proactive, and work independently.
  • Team management and coordination.
  • Creative thinking and strategic problem-solving.
  • Handle interactions with senior management effectively.
  • Skills Required

    Marketing, Team Management, Google Analytics, Social Media, Project Management

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    Assistant Manager Marketing • Chennai, Pune

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