Business Development and Marketing Coordinator
We are seeking a dynamic Business Development and Marketing Coordinator to leverage creativity, analytical thinking, and technical expertise. This role involves executing multi-channel outreach campaigns using Zoho CRM and Campaigns, supporting visual design and content creation, and exploring AI-driven marketing automations.
This internship is ideal for students interested in growth marketing, applied AI, and B2B technology outreach. You will work on real projects, managing a few high-impact tasks at a time and seeing your work directly influence campaign success.
Key Responsibilities
Sales & Marketing Operations
- Manage and segment contact lists within Zoho CRM.
- Execute email outreach campaigns using Zoho Campaigns, including setup, sequencing, and performance tracking.
- Draft compelling outreach emails, newsletters, and social media posts.
- Track responses, follow-ups, and engagement metrics to refine campaigns.
Content & Graphic Design
Design professional visuals, infographics, and email templates using Canva, Figma, or Zoho MarketingHub.Collaborate with team members to prepare case studies, brochures, and event creatives.Ensure brand consistency across all designs and digital touchpoints.AI & Automation Support
Explore AI tools (ChatGPT, Workato, Zoho Flow) to automate or enhance marketing workflows.Prototype prompt-based automations for lead response or data enrichment.Document results, findings, and recommendations for AI use in marketing.Performance & Reporting
Maintain weekly reports on campaign results, engagement metrics, and design deliverables.Present insights from AI-assisted marketing experiments or automation tests.