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Digital Marketing Manager - Demand

Digital Marketing Manager - Demand

UplersAhmedabad, IN
21 hours ago
Job description

We are hiring a candidate who will be responsible for bringing high-quality Sales Qualified Leads (SQLs) and maintaining the brand’s online presence by working on various marketing campaigns.

Key Responsibilities :

  • Planning and executing digital marketing campaigns, including but not limited to) web, SEO, SEM, email, social media, marketing automation and display advertising.
  • Driving SQLs for a service vertical and work closely with sales team for closing deals
  • Building and maintaining our social media presence across all digital channels
  • Measuring and reporting on the performance of digital marketing campaigns against goals (ROI and KPIs)
  • Identifying trends and insights, and optimizing spend and performance based on the insights
  • Brainstorming new and creative growth strategies
  • Collaborating with internal teams to create necessary landing pages, assets and creatives to optimize user experience,.
  • Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Instrumenting conversion points and optimizing user funnels
  • Driving collaborations for business growth
  • Evaluating emerging technologies. Providing thought leadership and perspective for adoption where appropriate.
  • Lead a team of digital marketing and lead genetation executives to achieve monthly and quarterly goals

Skills :

  • Handling end-to-end campaign management
  • Should have good written communication, research, and team-building skills.
  • Education, Expertise & Experience

  • Ability to drive marketing campaigns end-to-end.
  • Coordination with cross-functional teams to drive results
  • Lead generation – develop and implement campaigns for traffic & leads
  • Develop and maintain a network of relationships with key stakeholders
  • Market research and competitor mapping for better positioning of services.
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