Talent.com
Marketing Head (Pharma)
Marketing Head (Pharma)BIOTICS LAB LIFE SERVICES PRIVATE LIMITED • ajit, rajasthan, in
No longer accepting applications
Marketing Head (Pharma)

Marketing Head (Pharma)

BIOTICS LAB LIFE SERVICES PRIVATE LIMITED • ajit, rajasthan, in
21 hours ago
Job description

Role Overview : The Marketing Head will lead the overall marketing function of Biotics Lab, driving brand strategy, product growth, digital initiatives, field activation, and promotional activities. The role involves close coordination with Sales, Product Management, HR, and Operations to ensure consistent brand messaging and effective market penetration.

Key Responsibilities

1. Strategic Planning & Brand Management

  • Develop and execute annual marketing plans aligned with organizational goals.
  • Strengthen brand identity across all divisions and ensure uniform communication.
  • Conduct competitor analysis, customer insights, and market trend studies.
  • Lead new product launch strategies and branding activities.

2. Product & Campaign Management

  • Plan, design, and roll out promotional campaigns, medical marketing content, and scientific detailing aids.
  • Work closely with product managers to enhance product positioning and visibility.
  • Ensure timely creation of visual aids, LBLs, brochures, and digital marketing material.
  • 3. Sales Coordination

  • Collaborate with ZSMs, RSMs, ASMs, and TMs to support field-force needs.
  • Plan CME programs, doctor engagement activities, brand awareness initiatives.
  • Monitor campaign effectiveness and support sales for boosting prescriptions and conversions.
  • 4. Digital Marketing & Communications

  • Oversee all digital platforms—website, social media, Google Ads, SEO, and content marketing.
  • Create communication strategies for internal and external stakeholders.
  • Manage corporate presentations, marketing collaterals, and newsletters.
  • 5. Training & Development

  • Support HR and Training Manager in field-force product training.
  • Build training modules for new product launches and brand refreshes.
  • 6. Reporting & Governance

  • Provide monthly marketing dashboards, progress reports, and ROI analysis.
  • Ensure all marketing activities comply with company policies and ethical guidelines.
  • Required Skills & Qualifications

  • Preferred Bachelor’s degree in Pharmacy, Life Sciences, Business, or related field with MBA (Marketing)
  • Minimum 6–10 years of experience in Pharma / Healthcare marketing.
  • Strong understanding of medical marketing, doctor engagement, and product positioning.
  • Excellent leadership, communication, and project management skills.
  • Proficient in digital marketing, branding, and campaign analytics.
  • Ability to lead cross-functional teams and work in a fast-paced environment.
  • 📧 Apply at : careers@bioticslab.com

    📞 Contact : 9995009532

    Create a job alert for this search

    Head Marketing • ajit, rajasthan, in

    Related jobs
    Chief of Staff

    Chief of Staff

    dopplr.digital • ajit, rajasthan, in
    Dopplr Digital creates immersive 3D dressing room and virtual try-on experiences for fashion e-commerce.Our technology increases conversion rates, reduces returns, and delivers rich consumer insigh...Show more
    Last updated: 13 hours ago • Promoted • New!
    OKR & KPI Performance Manager

    OKR & KPI Performance Manager

    ieng Group • ajit, rajasthan, in
    The Company’s Equal Opportunities policy applies equally to the recruitment process and must be complied with at every stage of the recruitment process. This means that prospective applicants should...Show more
    Last updated: 13 hours ago • Promoted • New!
    Marketing Manager – Automotive (Remote, India)

    Marketing Manager – Automotive (Remote, India)

    Grand Motorcars • ajit, rajasthan, in
    Remote
    Grand Motorcars is a luxury preowned automotive dealership group based in the United States.We offer a wide selection of high quality vehicles along with transparent pricing, exceptional customer s...Show more
    Last updated: 13 hours ago • Promoted • New!
    SAP S / 4HANA

    SAP S / 4HANA

    MyData Insights Pvt Ltd • ajit, rajasthan, in
    Collaborate with cross-functional teams to ensure.SAPreporting layers and data-stores.Document processes, configurations, and best practices for future reference. Bachelor’s or master’s degree in co...Show more
    Last updated: 13 hours ago • Promoted • New!
    Investor Relations Manager

    Investor Relations Manager

    Zigsaw • ajit, rajasthan, in
    We’re Hiring : Investor Relations & Fundraising Manager / Principal.Experience : 5–10 years of experience in venture capital, private equity, investor relations, or fundraising.We are an early-stage ...Show more
    Last updated: 13 hours ago • Promoted • New!
    Video Content Executive

    Video Content Executive

    Amrutam • ajit, rajasthan, in
    Amrutam is a pioneering Ayurvedic lifestyle and wellness platform that blends the ancient wisdom of Ayurveda with the convenience of modern technology. Founded with a vision to make holistic health ...Show more
    Last updated: 13 hours ago • Promoted • New!
    Ericsson Order Care / Order Management Consultant

    Ericsson Order Care / Order Management Consultant

    CloudNausor Technologies • ajit, rajasthan, in
    Greetings from Cloudnausor Technologies Pvt Ltd.I am looking for a full-time / Part-time profile who will be an expert in. Ericsson Order Care EOC / ECM / IWS.Order Management / EOC (Ericsson Order Care).J...Show more
    Last updated: 13 hours ago • Promoted • New!
    SME Payment Systems (Global FinTech)

    SME Payment Systems (Global FinTech)

    Talentgigs • ajit, rajasthan, in
    Hiring : Senior Payments & Product Strategy Leader (Global FinTech & SaaS).Remote | Full-Time | FinTech | Cross-Border Payments | Product + Marketing. Senior Payments & Product Strategy Leader.Intern...Show more
    Last updated: 13 hours ago • Promoted • New!
    Territory Executive – Channel Sales (India)

    Territory Executive – Channel Sales (India)

    Angel yeast Singapore • ajit, rajasthan, in
    Territory Executive – Channel Sales (India).Location : Any Part of India (South / Central / West / North / East).Industry : Food Ingredients | Biotechnology | Yeast Extracts| Bakery.Angel Yeast is a ...Show more
    Last updated: 13 hours ago • Promoted • New!
    Social Media Manager

    Social Media Manager

    Codianer • ajit, rajasthan, in
    Codianer, based in India, is a premier website design and development company committed to delivering exceptional digital experiences for businesses. Our expertise lies in creating custom websites, ...Show more
    Last updated: 30+ days ago • Promoted
    Management Intern

    Management Intern

    Rapidmate • ajit, rajasthan, in
    Management Internship – Join AJS HIREUP’s Logistics Team!.Your Role as a Management Intern.Assist in day-to-day logistics operations. Work closely with the operations and tech teams.Assist in managi...Show more
    Last updated: 30+ days ago • Promoted
    Head of Operations (Founding Team)

    Head of Operations (Founding Team)

    Eximius Next • ajit, rajasthan, in
    Head of Operations (Founding Team).Eximius Next is a dynamic and ambitious BPM firm poised for significant growth.We have a strong foundation in Finance & Accounting services (AP, AR, R2R).Payroll,...Show more
    Last updated: 13 hours ago • Promoted • New!
    Head of Growth and Performance Marketing

    Head of Growth and Performance Marketing

    Oyster MR • ajit, rajasthan, in
    Oyster MR is seeking an innovative and data-driven Head of Growth and Performance Marketing to lead our multi-channel growth strategy. This senior role is ideal for a performance-focused leader with...Show more
    Last updated: 13 hours ago • Promoted • New!
    Marketing Manager

    Marketing Manager

    Rollers India • ajit, rajasthan, in
    Global Digital Marketing Opportunity – Bicycle Brand Expansion with Rollers India.Rollers India is a leading bicycle brand in India, specializing in premium bikes for adults and children, with two ...Show more
    Last updated: 13 hours ago • Promoted • New!
    Performance Marketing

    Performance Marketing

    Zara Private Limited • ajit, rajasthan, in
    Performance Marketing (Part-Time).Zara is looking for a part-time Performance Marketing professional to support our digital growth across paid channels. You will focus on optimizing campaigns, manag...Show more
    Last updated: 13 hours ago • Promoted • New!
    PHP Developer Intern

    PHP Developer Intern

    Jobringer ~ India’s Job Portal • ajit, rajasthan, in
    Writing clean, efficient, and well-documented code for web applications using PHP.Participating in testing processes to identify and fix bugs in the application. Working with senior developers to un...Show more
    Last updated: 13 hours ago • Promoted • New!
    Subject Matter Expert

    Subject Matter Expert

    SkillUp Online • ajit, rajasthan, in
    SkillUp is a leading provider of innovative learning solutions.IP content development projects.Develop high-quality course content for assigned healthcare titles. Ensure accuracy, compliance, and re...Show more
    Last updated: 13 hours ago • Promoted • New!
    Full Stack Experienced Marketer

    Full Stack Experienced Marketer

    DesignDevLabs • ajit, rajasthan, in
    Full-Time Senior Marketer (₹60,000 – ₹1,00,000 per month).Join DesignDevLabs We Build Viral AI Software.We're behind fast-growing AI tools like : . We operate like a startup studio fast, creativ...Show more
    Last updated: 6 hours ago • Promoted • New!