Product Lead

As an Alliance Manager, you will be responsible for driving revenue growth through the sale of integrated media solutions, including Out-of-Home (OOH), Competition Print Media, Television, Radio, and Digital platforms. This role requires a strategic thinker who can manage cross-functional teams, oversee processes, and ensure the achievement of the Annual Operating Plan (AOP) revenue targets.

Strategic Planning & Campaign Development

• Build compelling strategies tailored to specific clients / categories with actionable solutions based on a clear understanding of objectives and objections
• Develop integrated multimedia plans aligned with campaign goals
• Leverage audience insights, whitepapers, and industry reports to deliver well-informed strategic solutions
• Maintain complete oversight from brief to execution for both ATL and BTL campaigns
• Ensure management of workflows and timelines across TV, print, digital, outdoor, retail, and radio

Media Expertise

Operational & Cross-functional Coordination

Team Leadership & Communication

Analytical & Organizational Strengths

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Skills Required

Campaign Development, Team Leadership, Strategic Planning