Senior Graphic Designer / Art Director

Designation :

Art Director / Senior Graphic Designer

Experience : 8–10 years

Location : Hyderabad

Openings : Joining :

Immediate (within 15–20 days)

Selection Process

Creative Assignment (case-based, 24-hour turnaround with analysis and proposed approach)

Interview with HR

Interview with CEO & CTO

About the Role

We are looking for an

Art Director / Senior Graphic Designer

who blends creativity with strategic thinking to produce world-class visual communication for

B2B brands .

You’ll be responsible for defining the creative direction across digital channels—transforming complex industrial, engineering, and technology concepts into visually compelling stories that drive business outcomes.

This role is ideal for a designer who has worked with

international B2B clients , understands

brand systems, lead-generation design, and campaign performance , and is comfortable working in a fast-paced, collaborative agency environment.

Key Responsibilities

Design & Creative Direction

Lead the design and visual development for

B2B marketing campaigns , including social media, landing pages, brochures, whitepapers, digital ads, and videos.

Conceptualize and execute creative strategies that simplify and elevate

technical and industrial narratives

for global audiences.

Develop

high-conversion digital assets

optimized for performance across platforms (LinkedIn, email, website, paid ads, etc.).

Oversee brand consistency, ensuring all designs align with client strategy, tone, and objectives.

Provide direction and feedback to junior designers to maintain high creative standards.

Collaboration & Execution

Collaborate with content strategists, marketers, and developers to align creative output with messaging and functionality.

Partner with clients and internal stakeholders to translate business goals into visual frameworks that enhance credibility and engagement.

Manage multiple design projects simultaneously, maintaining quality and on-time delivery.

Optimization & Brand Systems

Create and maintain

visual identity systems

and design guidelines for each client.

Ensure all digital outputs are responsive and optimized for various devices and screen sizes.

Leverage analytics and performance data to refine creative strategies and improve engagement metrics.

Innovation & Continuous Improvement

Stay ahead of

global B2B design trends

and innovations in digital storytelling, data visualization, and motion design.

Explore and implement

AI-driven design tools

to enhance efficiency and creative output.

Experiment with new design formats and animation techniques to strengthen client narratives.

Required Qualifications

Bachelor’s degree in Graphic Design, Visual Communication, or related field.

8+ years of hands-on design experience in a

digital-first or B2B marketing environment .

Proven portfolio showcasing strong command over

corporate, industrial, or technology brand design .

Expertise in

Adobe Creative Suite

(Photoshop, Illustrator, InDesign, After Effects) and familiarity with Figma or XD.

Solid understanding of

UX / UI principles

and web design best practices.

Strong storytelling ability with a focus on

visual hierarchy, clarity, and conversion .

Excellent communication, presentation, and time-management skills.