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Assistant Manager - Social Commerce

Assistant Manager - Social Commerce

PluckkEluru, IN
3 hours ago
Job description

Role Overview

The Social Commerce Manager will be the digital face of Pluckk managing our brand’s presence across Instagram, , and other relevant platforms. You will ideate and execute high-engagement content, drive influencer collaborations, manage social-led events, and ensure Pluckk is authentically represented across digital touchpoints.

Key Responsibilities

  • Social Media Ownership : Manage Pluckk’s Instagram, , and YouTube—covering content planning, creation, execution, trend-based formats, performance tracking, and monthly content calendars.
  • Influencer & Community Building : Identify and collaborate with influencers, co-create content, run barter / paid campaigns, and grow a community around clean eating and wellness.
  • Events & On-ground Activations : Plan and execute social-led events, creator meet-ups, pop-ups, and brand activations with partners, QSRs, corporates, and wellness groups.
  • Platform Representation : Coordinate with marketplace partners (Amazon, Zepto, Swiggy, etc.) to maintain consistent brand presence and develop social-first content suited for Q-commerce and retail platforms.

Requirements

  • Deep understanding of Instagram trends, reels, and platform algorithms
  • Creative thinker with strong execution chops — not afraid to get hands dirty
  • Strong aesthetic sense and brand voice alignment
  • Fluent with Canva / Photoshop and basic video editing apps preferred
  • Bonus : Owns a social media page or side hustle with 5K+ followers

    • Critical Competencies for Success

  • Strong social media marketing skills , with expertise in content creation, platform nuances, and performance-led execution.
  • Experience in food, wellness, FMCG, or QSR brands , with the ability to turn product / nutritional insights into engaging content.
  • High cultural and trend awareness , with a knack for spotting and leveraging emerging formats and viral content.
  • Proactive creative self-starter , comfortable with ambiguity, fast-paced environments, and hands-on content creation.
  • Influencer-style mindset , ideally with personal page growth experience and a deep understanding of audience building and creator communication.
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    Assistant Manager • Eluru, IN