Business Analyst

About Our Client : Founded in 2020, the company is a digital platform in the spirituality and wellness sector, offering tailored apps to help users with personal growth and well-being. It combines technology with traditional practices to deliver engaging content and experiences that drive long-term user retention. The brand aims to cater to individuals seeking high-quality and authentic devotional products, blending traditional craftsmanship with modern convenience.Job Description : Senior Business AnalystLocation : Bangalore (HSR Layout)Experience : 2 - 4 yearsQualification : Bachelor’s or Master’s degree in Business Administration, Economics, Finance, Engineering, Mathematics, Statistics, or Data Science or Related fieldAbout the role : We are seeking a highly motivated and self-driven Business Analyst (Individual contributor role) with 2-4 years of experience in a B2C / D2C product startup . In this pivotal role, you will analyse data, generate insights, and help shape our business strategies. You will collaborate with cross-functional teams to ensure our products meet and exceed user expectations, driving growth and success.Key Responsibilities : Data-Driven Insights : Analyse complex datasets to inform business strategies, optimise product performance, and support decision-making.User Behaviour Analysis : Deeply understand customer behaviour and translate insights into actionable recommendations that enhance product and marketing efforts.Cross-Functional Collaboration : Partner with product managers, marketing, and engineering teams to ensure alignment on goals and seamless execution of business strategies.Strategic Planning : Identify business opportunities, forecast challenges, and provide data-backed recommendations to senior management.KPI Management : Dene, monitor, and optimise key performance metrics across customer acquisition, retention, and overall product performance.Market Research : Conduct thorough market research to stay ahead of industry trends, understand competitor strategies, and anticipate customer needs.Process Improvement : Identify opportunities to streamline operations, enhancing efficiency and customer satisfaction.Requirements : Experience : 2-4 years as a Business Analyst in a B2C / D2C product startup or a similarly dynamic environment.Analytical Excellence : Strong analytical skills with a proven ability to work with large datasets and generate meaningful insights.User-Centric Mindset : A deep understanding of user behaviour, customer journeys, and the importance of customer-focused design.Technical Proficiency : Skilled in data analysis tools such as SQL, Excel, and Tableau, with experience in Agile methodologies.Strong Communication : Ability to distill complex information into clear, actionable insights for diverse stakeholders.Proactive Attitude : Self-starter who takes initiative, thrives in fast-paced environments, and can work independently.Adaptability : Comfortable navigating and excelling in a rapidly evolving, high-growth environment.About Hireginie : Hireginie is a prominent talent search company specializing in connecting top talent with leading organizations. We are committed to excellence and offer customized recruitment solutions across industries, ensuring a seamless and transparent hiring process. Our mission is to empower both clients and candidates by matching the right talent with the right opportunities, fostering growth and success for all.