Roles and Responsibilities :
- Develop and manage the overall SEO strategy across all platforms. Lead, mentor, and grow a team of SEO specialists to drive results. Perform in-depth keyword research and analyze competitor strategies to guide SEO planning.
- Execute comprehensive technical SEO audits and implement necessary site improvements. Optimize on-page elements including meta tags, internal linking, content structure, and mobile performance.
- Oversee off-page SEO efforts such as link-building and outreach campaigns. Monitor and evaluate SEO performance using tools like
- GA4, Google Search Console, SEMrush, and Ahrefs. Prepare and present performance reports to leadership, highlighting growth, issues, and recommendations. Keep up with SEO industry trends, algorithm updates, and AI-powered search innovations
Educational Qualification
A Bachelor s degree in Marketing, Communications, Computer Science, or a related field. Certifications in SEO or digital marketing tools (e.g., HubSpot SEO, Google Analytics, SEMrush Academy) are preferred but not mandatory.Skills Required
Keyword Research, seo audits , Google Analytics