Group Head - Digital Media Planning

Open Position : Group Head - Digital Media Planning

Total work & relevant Experience : 5 to 6 years.

About the role :

We are seeking a dynamic and experienced Group Head - Digital Media Planning. This role requires a seasoned professional with a robust background in digital media planning. The purpose of this role is to provide support to the senior team, taking responsibility for all administrative tasks within the team to ensure campaigns run smoothly and to plan.

If you have a passion for innovation and experimentation to fuel industry leading activations, whilst bringing fun, passion, professionalism, and a holistic approach into your work environment, then this role could be for you!

The purpose of this role is to :

Effectively runs the day-to-day planning on key accounts.

Builds and develops media owner relationships in order to drive market leading planning for clients.

Works with other departments to ensure a campaign goes live on time through the use of best practice and adherence to Service Level Agreement’s.

Uses understanding of commercial opportunities and trading focuses to ensure investment is guided towards the most appropriate partners.

Create, manage and co-ordinate the implementation of digital media plans to achieve campaign objectives.

Track digital campaign performance and maintain post evaluations of all key campaigns executed and provide recommendations.

Prepare and deliver presentations.

Monitor Market trends and identify new digital opportunities and advertising spaces.

Perform ad-hoc and other job-related duties as assigned.

A bit about you :

At least 5 to 6 years of Agency experience in Digital advertising and Offline Planning(preferred).

Good knowledge of Display, Paid Search and Paid Media Advertising with hands on experience on Google Ads, Meta Ads, LinkedIn & X(Twitter) Ads.

Experience with campaign management and ad serving technology like Sizmek & Google Analyticsw

Well versed with tools such as SimilarWeb, Comscore, etc.

Organizational and time management skills.