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Creative Producer- Youtube

Creative Producer- Youtube

PINKVILLARepublic Of India, IN
18 days ago
Job description

About the Role :

Pinkvilla is looking for a Senior Creative Producer- Social Video to lead the ideation, scripting, and production of engaging video content across Pinkvilla’s social platforms. The ideal candidate should bring strong creative instincts, digital-first storytelling skills, and hands-on production experience to deliver content that resonates with diverse audiences.

Key Responsibilities :

  • Conceptualize & Produce : Develop original video concepts and scripts tailored for Pinkvilla’s digital platforms, ensuring alignment with brand tone, audience interests, and platform-specific formats.
  • End-to-End Production : Oversee all aspects of video creation — from ideation, research, scripting, and storyboarding to on-ground production and post-production.
  • Cross-Team Collaboration : Work closely with editorial, creative, and social media teams to plan and execute a content calendar aligned with current trends and platform insights.
  • Post-Production Supervision : Partner with video editors to guide the editing process, ensuring strong storytelling, quality output, and brand consistency.
  • Platform Optimization : Monitor performance analytics across platforms;

use insights to refine content strategy, enhance engagement, and optimize titles, thumbnails, captions, and tags for maximum reach.

  • Trendspotting & Innovation : Stay updated on evolving digital trends, emerging content formats, and platform updates;
  • proactively introduce new ideas to keep Pinkvilla’s content fresh and relevant.

  • Team Leadership : Lead, mentor, and manage a team of creative producers, editors, and interns to ensure smooth execution, timely delivery, and consistent creative output.
  • Promotional Planning : Collaborate with social media and marketing teams to design platform-specific promotional and distribution strategies for every video.
  • Audience Understanding : Conduct audience and competitor analysis to gauge viewer behavior and identify opportunities for growth and differentiation.
  • Qualifications & Skills :

  • Bachelor’s degree in Media, Communications, Film, or a related field.
  • Minimum 6 years of experience in digital content production, preferably for entertainment or lifestyle platforms.
  • Strong scripting, storytelling, and production skills tailored for short-form and long-form digital content.
  • Proven experience in leading and managing creative teams, overseeing multiple projects, and ensuring high production standards.
  • Deep understanding of social media ecosystems — YouTube, Instagram, Snapchat, and Facebook — including algorithms, analytics, and audience engagement practices.
  • Proven ability to manage multiple projects and closely work with production teams end-to-end.
  • Excellent creative judgment with an eye for detail, pacing, and visual quality.
  • Strong communication and organizational skills.
  • Passion for entertainment, pop culture, and digital media trends.
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    Creative Producer • Republic Of India, IN

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