social media executive

Company Description

CT Group of Institutions is a leading educational group committed to excellence in education and quality of life. The group encompasses a wide range of educational institutions, from pre-schools to postgraduate programs, offering world-class infrastructure, well-maintained Wi-Fi enabled campuses, well-equipped libraries, and advanced laboratories. Supported by experienced and dedicated academicians, CT Group provides an ideal environment for education in various fields including Engineering, Architecture, Management, Pharmacy, IT, Hotel Management, Fashion Designing, Commerce, and Education.

Role Description

This is a full-time on-site role for a Social Media Executive located in Ludhiana. The Social Media Executive will be responsible for managing and creating content for social media platforms, planning and executing media campaigns, optimizing social media presence, and engaging with the online community. Additionally, the role includes monitoring and analyzing social media performance and trends to enhance the institution's visibility and engagement.

Qualifications

• Proficiency in Media Planning and Social Media Marketing
• Effective Communication and Writing skills
• Experience in Social Media Optimization (SMO)
• Strong analytical skills to monitor and analyze social media performance
• Excellent organizational and time management skills
• Ability to work collaboratively with a team
• Familiarity with various social media platforms and their best practices
• Bachelor's degree in Marketing, Communications, or related field

Skills Required

Social Media Marketing, Analytical Skills, Media Planning