Social Media Marketing Specialist
Nbyula - Skillizens without BordersKolhapur, Maharashtra, IndiaWe’re looking for a tech-savvy, creative Social Media Marketing Specialist who lives and breathes social media trends. You’ll be responsible for strategizing, scripting, and creating high-performing content for our Instagram and YouTube channels, bringing fresh ideas, clever storytelling, and smart use of AI tools to every campaign.
Responsibilities :
Build and execute content strategies for Instagram and YouTube focused on growth and engagement
Write and develop creative scripts for reels, shorts, and carousel posts that capture attention fast
Plan monthly content calendars and campaigns aligned with brand and marketing goals
Use AI tools for content ideation, caption generation, analytics, and workflow optimization
Edit and publish short-form videos and visuals that reflect a consistent brand voice and style
Track social media analytics, monitor trends, and experiment with new content formats
Engage with the community across platforms to build strong audience relationships
Collaborate with the marketing, design, and content teams to execute campaigns effectively
Requirements :
1-3 years of experience in social media marketing, content creation, or digital storytelling
Deep understanding of Instagram and YouTube algorithms, formats, and content trends
Strong copywriting and scriptwriting skills for short-form video and carousel content
Comfortable working with AI-powered tools like ChatGPT, Gemini, Notion AI, & more
Basic video editing skills (Premiere Pro, CapCut, or equivalent)
Strong sense of aesthetics, timing, and visual storytelling
Analytical mindset with the ability to interpret metrics and improve strategy
Preferred Skills :
Experience managing influencer campaigns
Understanding of YouTube SEO and content optimization
Ability to brainstorm and lead creative campaigns end-to-end
What We Offer :
Freedom to experiment with content ideas and formats
Exposure to brand-building strategy and data-driven marketing
Growth-oriented environment that rewards creativity and innovation
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