PPC ManagerConfidential • Mohali, India
PPC Manager
Confidential • Mohali, India
17 days ago
Job description4–5 years of proven experience in managing Google Ads campaigns (Search, Shopping, Display, Video). Hands-on experience in e-commerce (fashion / apparel preferred) . Strong understanding of Google Analytics, GTM, and conversion tracking . Proficiency in keyword research, audience segmentation, and bid management tools . Excellent analytical skills with the ability to interpret campaign data. Strong communication and team collaboration skills. Experience in the US / International marketplace will be an added advantage.
We are seeking an experienced PPC Manager (Google Ads Specialist) to join our growing digital marketing team. The ideal candidate will have a strong background in managing high-budget Google Ads campaigns, driving ROI, and scaling performance for e-commerce brands (preferably fashion / apparel).
Key Responsibilities :
- Plan, create, manage, and optimize Google Ads campaigns (Search, Shopping, Display, YouTube).
- Conduct keyword research, competitor analysis, and audience targeting to maximize campaign performance.
- Monitor daily performance, analyze metrics, and optimize campaigns for ROAS and conversions .
- Implement A / B testing on ads, landing pages, and bidding strategies.
- Manage and optimize product listing ads (PLA) and shopping campaigns.
- Collaborate with the creative / content team to align ad messaging with brand tone.
- Prepare weekly / monthly reports highlighting performance insights and growth strategies.
- Stay updated on the latest PPC trends, Google Ads policies, and digital marketing strategies.
Requirements :
Skills Required
Google Ads, Keyword Research, conversion tracking , Google Analytics, Competitor Analysis
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Ppc Manager • Mohali, India
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