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Marketing Director

Marketing Director

ConfidentialMumbai, India
9 days ago
Job description

Are you ready to lead a high-impact marketing team that bridges local innovation with global strategy CFA Institute is seeking a visionary and strategic Marketing Director to spearhead the creation of a Marketing Innovation Hub in India. This is a high-exposure role with the opportunity to shape the future of marketing operations across the organization while driving brand growth and engagement in one of our most dynamic markets.

As Marketing Director, you will lead a motivated and creative team of eight, including specialists in marketing operations, CRM, event technology, and Salesforce administration. You'll manage both local and global marketing activation efforts, ensuring strategic alignment across diverse teams and functions. Your leadership will empower two senior managers and enhance collaboration across teams. This role is ideal for someone with deep marketing experience in India and a passion for mentoring talent and driving innovation.

This role will be based in Mumbai and will have matrixed reporting to the Global Senior Head, Brand, Demand & Digital and the Senior Country Head, India.

What You'll Do :

  • Build and lead a marketing innovation hub that pilots new strategies and technologies both regionally and globally
  • Oversee global marketing operations, including CRM, marketing automation, and event technology
  • Manage and inspire a high-performing team, fostering collaboration and strategic growth
  • Develop and execute integrated marketing campaigns across digital, social, and traditional channels
  • Collaborate with cross-functional teams and executive stakeholders to align marketing with business goals
  • Optimize marketing performance through data-driven insights and budget stewardship

What We're Looking For :

  • 10+ years of marketing experience, including 5+ years in leadership roles
  • Proven success in marketing activation, team management, and global client engagement
  • Expertise in Salesforce Marketing Cloud and marketing technology platforms
  • Strategic thinker with strong communication and project management skills
  • Experience in agency environments or managing global marketing projects
  • Bachelor's degree required; MBA or advanced degree preferred
  • About CFA Institute

    CFA Institute are the global leader in investment excellence and ethics. With nearly 200,000 charterholders across 160 markets, we drive professional growth, ethical behavior, and better markets. We care about our employees' well-being, offering industry-leading benefits like :

  • Comprehensive health coverage for you and your family
  • Generous leave and time off
  • Competitive retirement plans
  • Flexible work options
  • Wellness, education, and support programs
  • If you feel this opportunity could be the next step in your career, we encourage you to click "Apply" and complete our three-minute application.

    Be part of a team committed to putting investors first and growing economies. Follow us @CFAInstitute on LinkedIn and X.

    Important Message : Your application must clearly demonstrate how you meet the requirements as CFA Institute cannot make assumptions about your education, experience, or location. We thank all those who apply. Only those selected for further consideration will be contacted.

    We are an Equal Opportunity Employer. CFA Institute prohibits both discrimination and harassment with regard to all identifying characteristics : any individual employee, group of employees, or prospective employee on the basis of race, color, national origin, citizenship or immigration status, religion, creed or belief, age, marital or partnership status, marital or family status, care giver status, pregnancy and maternity, sexual and other reproductive health decisions, physical abilities / qualities, disability, sexual orientation, gender, gender identity or expression, predisposing genetic characteristic, military or veteran status, status as a victim or witness of domestic violence or sex offense or stalking, unemployment status, infectious disease carrier status, migrant worker status, educational background, socio-economic status, geographic location and culture or any other basis protected by applicable law. This policy impacts all aspects of employment, including but not limited to, recruitment, hiring, compensation, training, development, promotion, demotion, layoff, recall, furlough, transfer, leave of absence, and dismissal. This is a global policy that applies to all CFA Institute employees, regardless of location.

    If, due to a disability or current medical condition, you need an accommodation or assistance to complete a job application, you can request one at any stage of the recruitment process. Please send an email to [HIDDEN TEXT] noting the accommodations or assistance you are requesting. Please do not include any medical or health information in this email. We will review your request and contact you to discuss the possible options and arrangements. We will try our best to provide you with an accommodation or assistance that meets your needs and respects your preferences.

    Our application is not compatible with Internet Explorer (IE). We recommend using Chrome.

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    Skills Required

    Salesforce Marketing Cloud, event technology

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    Marketing Director • Mumbai, India

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