Job Summary :
We are looking for a creative and strategic Social Media Content Creator to develop engaging and original content for our social media platforms. This role requires a passion for storytelling, an eye for design, and a strong understanding of various social media trends and audience behavior. You will be responsible for enhancing brand awareness, engaging with our community, and driving traffic and leads through compelling content.
Key Responsibilities :
- Develop, write, and design original content for various social media platforms (Instagram, Facebook, LinkedIn, X (Twitter), YouTube, etc.)
- Plan and execute content calendars in line with marketing and campaign strategies
- Create reels, posts, stories, carousels, and short-form video scripts that align with brand tone and voice
- Collaborate with design and marketing teams for visual and messaging consistency
- Monitor social media trends, hashtags, and platform updates to ensure content remains fresh and relevant
- Engage with followers, respond to queries / comments, and foster a vibrant online community
- Track content performance using analytics tools and suggest improvements
- Stay updated with competitors and industry trends for creative benchmarking
Requirements :
Bachelor's degree in Communications, Marketing, Media, or a related field1–3 years of experience in content creation or social media managementProficiency in writing, editing, and storytelling for digital platformsBasic graphic design skills (Canva, Adobe Creative Suite, or similar tools)Strong understanding of Instagram, Facebook, LinkedIn, YouTube, and emerging platformsAbility to create video content or coordinate with video editors as neededExcellent time management and organizational skillsCreative mindset with attention to detail and brand alignmentEducation
Doctor of Business Administration (DBA), Master of Public Administration (MPA), Master OF Business Administration (M.B.A), Master of Library & Information Science (MLIS), PGP, Post Graduate Programme in Management for Executives (PGPX), Bachelor of Business Administration (B.B.A), PGDM
Skills Required
Content Creation