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Regional Trade Marketing Manager - East

MarsKolkata, West Bengal, India

30+ days ago

Job type

Full-time

Job description

JOB DESCRIPTION

Job Description : Job Description :

Role : RTMM-East Location

Location : Kolkata

Business Unit : Mars Wrigley

Job Purpose :

The incumbent will take care of Trade Marketing activities in the region while ensuring that TM's budget is under control. He / She will be responsible for in-store activities to boost the overall performance of the stores. Will take care of NPD planning & execution. Ensuring asset planning, requisition & Deployment.

What are we looking for?

A flexible & energetic individual with an experience of 3-4 years of ASM profile.
Should have a thorough understanding of business & geography
Should have good analytical skills & budget understanding.

Key responsibilities :

Trade Promo / Scheme Strategy Formulation

Increase Direct Reach of Core Brands

Drive same-store growth through the 5P Strategy to win in the store

Drive Program Store Expansion and Governance

Drive Innovation SKUS to deliver growth

Seed in and Drive the perfect store program

Track and Drive Execution in-store by partnering with a Merchandising Agency

Own and drive the extraction building blocks in the region

Govern Trade Spending for the region

Formulate a Clear regional Agenda along with central Priorities

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.